Australia

Product Design

Graphic Design

UX Design

Front-end

Interaction Design

Graduate Diploma CS

Advanced Diploma

Aaron Moodie

Principal Product Designer

Usability Testing

Typography

Quantitative research

Product strategy

Prototyping

Qualitative research

Communication

Collaboration

Problem-solving

Empathy

Leadership

Design systems

User research

Product roadmap

Ruby

Figma

HTML

JavaScript

Sketch

I joined Surreal as the first product designer. Over the last two years, I've worked closely with the founders, engineering, growth and customer support teams to research, design and build a whole new product for managing live entertainment. In addition to the main app, I've established and designed a company-wide design system; one focused on scalability and accessibility. I've also supported the C suite on business strategy and helped develop our company values.

As a Principal Product Designer, my primary focus was establishing, designing and promoting Cumulus, our company-wide design system. I also led and coordinated cross-team projects, helping support the design team, fostering collaboration and improving our Ways of Working.

I joined A Cloud Guru as the second product designer and operated in a player-coach role during my first two years. I was responsible for hiring, managing and supporting the design team as the company grew from fifty to eight hundred employees. I led the creation of a product design competency framework, helping the team develop their skills and identify career progression opportunities.

In addition to my management responsibilities, I led and contributed to many projects in an IC capacity. These projects included redesigning the B2C checkout experience to improve customer conversion, and creating a B2B checkout experience to acquire new business customers. I also design features—such as learning paths, dashboards and reporting—to help our enterprise customers manage and assess the learning of thousands of students.

As the sole product designer at Car Next Door, I wore several hats. These included the research, design, and testing of all new products and features; and the planning, management, and implementation of quantitative tests for the marketing site. I also helped out with some front-end development most days. Additionally, I built and maintained an internal style guide and component library, enabling the engineering team move faster and bringing consistency to our product and brand design.

Led design on a number of teams including shipping, community, onboarding and mobile seller apps. Drove ideation and design exploration within each team. Strong advocate and practitioner of prototyping and user testing. Skilled at leading multiple projects in parallel while maintaining priority, quality and impact.

Owned and managed a design studio working across a range of disciplines including graphic design, UI design, web design, art direction, custom typography, illustration, logotypes and event design.

Freelance practice focusing on graphic design, UI design, web design and logotypes.

Graphic designer responsible for design, illustration and art direction on a number of publications. Accounts included Mecedes and CPA Australia.

Graphic and web designer responsible for design, illustration and artwork on a number of accounts including BBC, Transport for London and the Refugee Council.

Aaron Moodie🇦🇺

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