

Design & Communications Manager at zenda Technologies Middle East Ltd.
Design & Communications Manager at zenda Technologies Middle East Ltd.
Hi, I'm Aastha and I have over 11 years of experience in Design & strategy. I began my journey at NIFT, Delhi (Visual Communications - AIR 19) and during my time there I was also tutoring prospective NID & NIFT students at BRDS, where 99% of my students got through. I'm an experienced art & brand strategy Director, with a dense history of working in the eco-system wearing multiple hats. I have worked for a diversity of markets, Vis-a vis South East Asia, PNG, UAE, Saudi, Africa, Europe, all of India.
Over the years I have worked closely with Marketing leads, Founders & experienced Brand Managers as part of my function within, in-house Ad-agencies. Skilled Graphic Designer, brand & project manager, with in-depth knowledge of softwares + planning. Successfully guide photography & Video projects from strategy, costing & execution.
My forte is strategising, conceptualising and implementing campaigns from start to end and decluttering mind blocks for free flow of creativity. I'm adept at handling all marketing assets from thought to final execution owing to a strong Graphic design foundation, (ATL & BTL), including exhibition booths, conferences & 360 degree branded properties.
I can help you with Marketing strategy Portfolio reviews Article / PR Piece / content guidance Campaign concept tightening Design reviews and support. Email/linkedin/content composition Communication with stakeholders Building and reviewing strong narratives for Ad scripts.