Germany

Generalist Product Management

University of Western Ontario Canada

Chalmers University of Technology

afshan samani

CoFounder and CPO

Problem-solving

Figma

Miro

Google Analytics

Pinosell is MSME tailored store management solution which encompasses
AI-powered guidance and personalized mentorship. Pinosell enables micro SMEs to have a simple solution for their digital commerce strategy.

Podro is the first multi carrier solution designed for Micros SMEs and it is the first Carrier Management Solution in MENA region. Starting with logistic solutions, we expanded to more verticals such as payment and store management. This positioned Podro as the tailored solution for micro SME digital commerce strategy. So far Podro has had 3 digit growth YOY. A team of 80 people working as cross functional in multiple disciplines.

I was responsible for managing operation product team and establishing the 5 year strategy for operation technology which encompassed the financial, logistic, inventory, order management and warehousing and warehouse automation carrier management systems of SSENSE e-commerce technology stack.
During this time we successfully launched a new warehouse , implemented SAP S4 Hana, introduced global inventory for luxury market and established new business models for SSENSE platform. During this time we could successfully experience the significant growth of the business made SSENSE as multi billion dollar company.

As CPO and appointed CTO, Afshan partnered with CEO and collaborated with operation, marketing and finance teams to identify analyze and develop Product vision and strategy that could facilitate the expansion of the business in building an environment where everyone from everywhere enjoys shopping.
With the help of 20 product managers and UX designers and 60 engineers, we increased operational capacity by 10 X,  improved conversion rate by 2 X and customer retention by 3 X.

afshan samani🇩🇪