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Afsheen Khan, mentor on ADPList

Afsheen Khan🇮🇳

UX Content Strategist / Sr. Content Designer at Infosys

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About Afsheen Khan

UX Content Strategist / Sr. Content Designer at Infosys

From Words to Impact: My Journey into Content Design

When I started my career over 15 years ago, I was simply passionate about writing. I loved the power of words—but it wasn’t until I entered the digital world that I realized their full potential: to guide, to empower, and to make products more human. Over time, this passion evolved into a deep expertise in UX writing and content design.

My real turning point came when I moved into B2B SaaS. The products were complex, the stakeholders many, and the expectations high. But my learnability became my superpower—I could quickly understand systems, workflows, and user pain points, and translate them into clear, meaningful experiences.

I’ve worked with C-level executives, global product teams, and designers across time zones. I’ve helped shape content strategies, built content systems from scratch, and championed user empathy in every conversation. But the most fulfilling part? Mentoring writers and designers who remind me of my younger self—eager, curious, and ready to grow.

If you’re navigating your way into content design, or looking to scale your impact, I’d love to share what I’ve learned (and what I wish someone had told me sooner). Because great content design isn’t just about writing—it’s about thinking, questioning, learning, and above all, caring.

Expertise

Content WritingProductDesignContent DesignProduct DesignCustomer Experience (CX)Content MarketingProduct MarketingContent StrategyContent creationContent editingDesign systems

Sessions with Afsheen Khan

  • Mentorship Session (30 min): Mentorship session

What mentees say

“I had my first session with her and it was amazing. She guided me and clearly helped me with my doubts. I would love to have another session with her. Thank You”

Hanin Kazmi, Lead Editor at Roll Ice Cream

“The conversation was so deep into the Content design and career direction. She has really valuable knowledge to share with another person and is kind-hearted.”

Mohamed Jaffir, Product Designer at Bombay DC

“Amazing mentor, great advice and very patient !!”

Golding B, UI/UX at Student