Alina Catalina Banuleasa🇷🇴
Learning Architect & Main professor at The School of Design
About Alina Catalina Banuleasa
Learning Architect & Main professor at The School of Design
Catalina is a Product Design & Innovation consultant and entrepreneur. She combines her efforts in two main directions: Growing people in product and strategy design & creating business driven design teams Helping companies with product strategy and design by offering hands on consultancy and development with the teams she creates.
She coordinates and orchestrate The School of Design, a hands on immersive learning experience in product strategy and design.
Previously, she led the creation of digital products in companies as Vodafone, ING Bank and Electronic Arts, where from 2017 to 2019, she lead the Romanian UX team for the world’s football game, FIFA. At ING, until 2016, she went from coordinating innovative digital campaigns and making ING one of the most loved Romanian brands in social media, to being the person behind the experience of ING Bank’s internet banking, Home’Bank. She left the corporate world to dedicate her full time as an entrepreneur, growing Design Thinking Society, a company she co-founded in 2017, a boutique consultancy agency, that offers consultancy and hands-on design and innovation projects to companies who realize they need to change, be it their products, services and experiences, or culture and organization.
Catalina is also a UX trainer, mentor and advocate of design methodologies. She is a certified Google Design Sprint master and Google Developer UX expert and invests effort and time in developing and supporting the tech communities. She’s driven, curious and relentless. She makes things happen and she’s strategic in her decisions.
Expertise
Sessions with Alina Catalina Banuleasa
- Mentorship Session (30 min): General mentorship