

Head of Content at Wayfair
Head of Content at Wayfair
Using design-led approaches to learn, adapt, and thrive in the face of launch, relaunch or change, I help develop impactful, performance driven creative content and brand strategic initiatives with market-leading innovation, that includes a framework for execution underpinned and driven by data. Bringing both creative and business analytic mindset to every project, Im an excellent communicator cited for accelerating corporate innovation, implementing enterprise-wide transformation, building outstanding teams, identifying new product/service line channels and shepherding digital transformation.
Specialties: Digital (Content) and Brand Strategy Creative Concepting Interactive Retail & Brand Experience UX/UI Design