Netherlands

UX Design

Branding and Identity Design

Content Design

Product Design

Customer Experience (CX)

Creative writing

Scriptwriting

Copywriting

UX writing

Branding

Content Marketing

Product Marketing

Project Management

UX Research

Content Strategy

Content Creation

Certificaten Nederlandse Taal

University of Iowa

Andrea Seamands

UX Writing & Localization Manager

Usability Testing

Tone consistency

Social media marketing

SEO Writing

Relationship management

Referrals

Public Speaking

PR writing

Product strategy

Prototyping

Qualitative research

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Team player

Organisation skills

Presentation skills

Conflict resolution

Stakeholder management

Leadership

Project management

Negotiation

Analytical skills

Accessibility

Blog writing

Brand positioning

Brand strategy

Conversational AI

Chatbot

Content creation

Content editing

Content research

Content strategy

Conversion optimisation

Design systems

Email marketing

Email writing

Event organisation

Information architecture

Budget management

Market research

Marketing strategy

Whitepaper/ebook Writing

Video marketing

User research

Product roadmap

SurveyMonkey

Trello

ChatGPT

Figma

Framer

GitHub

Hotjar

HubSpot

Intercom

InVision

Jira

Miro

Mixpanel

Notion

Google Analytics

Zendesk

BambooHR

Workday

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

How to maintain trust, commitment, accountability deliver results while handling conflict

Avoiding common dysfunctions

How to determine what is a good balance of skill sets for your organization's needs

Building balanced teams

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

How to ask for a promotion and negotiate for salary raise?

Negotiating a job offer

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Talk to people who've broken into the tech industry and learn their stories.

Breaking into tech

How to set up the team for success by defining and measuring team's performance.

Choosing metrics and team goals

Best practices for running productive design critiques.

Running effective design critiques

How to define and execute a successful launch and managing stakeholders expectations. (eg. MVP)

Launching new products or features

Methods of prototyping and solution validation. When to use which kind of prototype (eg. Webflow, Notion, etc)

Prototyping methods and tips

Manage team expectations and get the most out of your meetings.

Running effective meetings

Identify and define potential product problems and generating possible solutions.

Identifying problems vs solutions

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

Tips on how to work and collaborate with designers.

Working with designers

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Methods and models of exploring, deciding and delivering design.

Building a design process

Managing being the only designer at your company and working with non-designers.

Being the only designer

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

How to set up product analytics and metrics to track success?

Leveraging Product Analytics

How to create personas, and leverage them in design.

Creating and leveraging user personas

Ways to provide constructive feedback to team members.

Giving effective feedback

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

Tips on how to work and collaborate with engineers and developers.

Working with engineers

What is a successful user onboarding flow and how to achieve it?

Onboarding new users

Best practices for documenting projects, epics, and stories

Writing product requirement documents

How to conduct interviews, what to ask, and how to analyze your results? (eg. user interview)

Conducting effective customer interviews

-Building, writing and leading a strategy from the ground up for all things content design and localization to bring the best experience to fans.
-Driving a clear localization roadmap for the company.
-Working closely with Designers, Engineers, Product Managers, Commercial teams and more to deliver great new flows and campaigns in-app and on the website.
-Building a team of UX Writers to bring the content design craft to the next level.
-Hiring and managing a team of 12 highly skilled freelance translators to bring our brand to life in multiple markets across Europe and the Americas.

-Building, writing and leading a strategy from the ground up for all things content design and localization to bring the best experience to fans.
-Working closely with Designers, Engineers, Product Managers, Commercial teams and more to deliver great new flows and campaigns in-app and on the website.
-Building a team of UX Writers to bring the content design craft to the next level.
-Hiring and managing a team of 11 highly skilled freelance translators to bring our brand to life in multiple markets across Europe and the Americas.

-Growing and managing a team of Copywriters and 20+ freelance translators across 10+ languages.
-Owning all copy and localization projects, working with Marketing, Operations, Pricing, Strategy, Community Ops, People team and more. 
-Leading Dott's copy and localization strategy for all product/brand marketing deliverables like app UX, website, email marketing, video messaging, branded campaigns, blogs, etc. 
-Collaborating closely with Product/Brand Designers, Product/Marketing Managers, Engineers and Leadership to create experiences that resonate with our customers.

-Writing for all product/brand marketing deliverables like app UX, website, CRM, videos, campaigns, etc.
-Driving Dott's copy and localization strategy across the business. 
-Collaborating closely with Product/Brand Designers, Product/Marketing Managers, Engineers and Leadership to create experiences that resonate with our customers. 
-Leading a team of Copywriters, freelance translators, and working with Operations, Pricing, Strategy, Community Ops, People team and more on copy projects.

-Crafting copy and content strategy from the ground up for all in-app and brand marketing pieces like UX flows, website landing pages, campaigns, videos, email marketing, etc. 
-Building up and leading the localization strategy as well for these assets with a team of dedicated freelance translators.
-Working closely with Product/Brand Designers, Product/Marketing Managers and Engineers to create experiences that resonate with our customers.
-Additionally supporting Operations, Community Ops, People team and more.

Localizing and copywriting the American English version of the REKKI supplier/buyer apps and the website for chefs, restaurateurs and food suppliers around the world.

-Writing copy for landing pages, UX, email/video marketing, events and SEO campaigns, as well as thought leadership pieces such as white papers, case studies and blogs. 
-Collaborating with lead gen. marketing colleagues to curate successful strategies for both online and offline engagement.
-Creating product and sales brochures, flyers, infographics and copy for legal, social and more – delivering content for any department's needs.

-Copywriting, localizing and editing app and website content for all aspects of the American English version.
-Delivering content-related projects to other teams/departments. 
-Maintaining and analyzing product quality and providing (American & British) English language editing to teams both within and outside of the Translations & Content Agency.
-Collaborating closely with Product teams to A/B test and iterate on all localized copy for the American market.

Editing, translating, and localizing property descriptions for the website, as well as supporting the American English team and other teams in the Content Department with various projects.

UX writing, copywriting and transcreation in US & UK English:
—UX Writer & Brand Copywriter – Valyuu: Reused Electronics Marketplace (Gorinchem, NL)
—Script Writer & Copywriter – Kinsmen Collective Agency (Den Bosch)
—UX Writer & Brand Copywriter – Centus: Translation Management Platform (London)
—UX Localization Writer – REKKI (London)
—Copywriter – Hike One Digital Design Agency (Amsterdam)
—Travel Writer – Valnet Publishing, thetravel.com (Montréal)
—Copywriter – Spotzer (Amsterdam)
Translation:
—Italian to English – Spotzer 
—Dutch to English – Amsterdam Heritage Days 
—FairLingo (Amsterdam)
—Appen (Sydney)
—Spanish to English Translator – Awake Travel (Bogotá)
—GuideMeRight (Sardinia)

Andrea Seamands🇳🇱