

Artdirector / Experience designer at Castafiore
Artdirector / Experience designer at Castafiore
Hi! :) With over 20 years in brand design, visual design, UX, and UI, I’ve collaborated with brands like Arlanda Express, Skistarshop, Save the Children, Moderna Museet, and C More. My experience spans e-commerce, mobile apps, and web systems, focusing on creating cohesive brand identities across digital and physical channels with a user-centered approach.
I specialize in guiding projects from problem definition to prototyping and testing, ensuring solutions meet both user needs and brand goals. Experienced in agile environments, I enjoy mentoring and supporting fellow designers, sharing insights on effective collaboration and building impactful, user-focused designs.
I can help you with / talk about: Portfolio / review Communication issues Future career paths
“Andreas was kind, thoughtful, and generous with his time. He listened to my concerns about my job search and gave me clear, practical feedback on my portfolio, especially how to make my personal contribution to each project easier to see. He also helped me think about how to explain my career goals in interviews. I left the session with useful next steps and felt encouraged. Thank you, Andreas!”
“Andreas is an amazing mentor who helped me refine both my portfolio and CV with valuable insights and practical advice. He paid close attention to details I wouldn’t have noticed on my own, which made a big difference in how I present my work. Over the course of our two sessions, I gained a lot of actionable feedback that I can immediately apply and carry forward.”