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Andrés del Toro, mentor on ADPList

Andrés del Toro🇪🇸

Consultant and PhD Professor specialized in Strategic and Digital Communication at Universidad Loyola

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About Andrés del Toro

Consultant and PhD Professor specialized in Strategic and Digital Communication at Universidad Loyola

I am currently an independent Consultant, Professor and Researcher specialized in Corporate Communication, Strategic Planning & Social Media. On top of that, I am Director of the Corporate and Digital Communication Management Master’s degree and the Digital Marketing Specialization program, both of them Loyola Masters’ degrees.

I’m passionate about Communication. I studied a degree in Advertising and PR and I hold a Ph.D. in Communication from the Complutense University of Madrid. A degree that I achieved thanks to my doctoral thesis dedicated to designing a Personal Branding Model in Digital Social Media. The purpose of this research was to put my knowledge to the service of people, given that professional development is another of my biggest interests.

As an independent consultant, I help established companies and entrepreneurs in their corporate, digital, and brand communication strategies. To that end, I offer my experience obtained at leading communication agencies such as Ogilvy and Weber Shandwick, at Madrid and London offices, where I held several positions until reaching Account Direction. During these experiences, I worked for clients across several sectors such as the European Commission and Parliament, Turespaña, Ford, Carrefour, Kellogg's, Coca-Cola, Danone Institute, Ikea, Canon, Siemens, Tiles of Spain, among others.

Additionally, teaching is my greatest vocation. That’s why I balance my activity at the university with organizations and professionals’ training in topics related to communication and professional development such as Public Relations, Social Media, Digital Marketing, Strategic Planning, Public Speaking, Personal Productivity, Agile Methodology applied to communication and, of course, Personal Branding.

Expertise

MarketingContent WritingCopywritingSocial media writingBrandingDigital MarketingContent MarketingEvent MarketingBusiness DevelopmentCommunity ManagementContent StrategyContent Creation

Sessions with Andrés del Toro

  • General Mentorship Session (30 min)