

Head of Global Marketing at Univalue.Studio
Head of Global Marketing at Univalue.Studio
Hi, I’m Anna — a former journalist and UK-educated marketing strategist with 10+ years in international marketing, including Kaplan International (part of the world’s largest private education company) and GLG (the world’s largest expert network). I build marketing systems: the strategy, the structure, and the processes that make everything else work.
I hold an EMBA from Warwick Business School and combine business thinking with a strong understanding of audiences and real marketing practice. I’ve supported expansion into 10+ countries across the US, EMEA, and LATAM, adapting messaging for different markets and working closely with commercial teams.
I help teams and marketers move from scattered activity to clear priorities, simple processes, and more confident decisions.
With my support, you can:
Grow from execution roles into strategic marketing thinking
Navigate an international career — how hiring, teams and expectations actually work across markets
Work better with stakeholders, product and commercial teams — and get your work seen
Turn messy marketing into clear direction and positioning
Understand the logic behind each channel — so you choose what actually works for your situation, not what’s currently fashionable
Understand your audience and create stronger messaging
Understand the real differences and overlaps between B2B, B2C and B2B2C audiences
Plan and launch Go-to-Market initiatives step by step
Improve conversion by focusing on what matters to customers
Adapt marketing for new markets and international audiences
Build content systems instead of starting from scratch every Monday
“Anna shared a lot of her tips and tricks. Our call was much longer than expected, a a lot of value for the time. Her background research was very good, so she came prepared.”
“Anna was so easy to talk to. I got clarity and direction in my career journey. I do not regret having that session with her”
“Anna was very easy to talk to and we had a fun discussion, it was quite insightful as well. Being a calm and patient listener, I was able to discuss my roadblocks very seamlessly.”