Anubha🇮🇳
Strategic Design Research at IDFC First Bank/Brunel University London
About Anubha
Strategic Design Research at IDFC First Bank/Brunel University London
I trained as an Architect, an education that I would not substitute for anything in the world. I was all set to specialise further in Architecture, when Industrial Design happened to me :) Further, realising the gap between strategy and implementation , vis-a-vis Design, and wanting to move Design to a decision making position, I moved into Strategy, Innovation, Branding and Design-led Research. So I straddle Design as Management and Design as Practice. I also straddle Industry and Academia, to understand both from the perspective of the 'other' . I read, I write, I meet. People is what I like most.
Expertise
What mentees say
“My session with Anubha was enriching. She offered me a fresh outlook on my career trajectory and life as a whole, which I deeply appreciated. :-)”
“My session with her was enlightening. She helped me think through my next career steps and gave me effective and detailed instructions. She provides excellent advice and I felt like she understood who I was and my career aspirations. Very grateful for my time with her.”
“Anubha, She is one of a kind. I love her so much. I reached out her because of the same architectural background we have in common. We talked about my excitement in the presentations and She gave me awareness and methodologies to follow. The metaphors she uses will brighten your day!”