India

Product Design

UX Design

UI/ Visual Design

✊🏿🏳️‍🌈 Diversity & Inclusion

Arpita Dhir

UXfolio

Design Lead

Usability Testing

Typography

Quantitative research

Public Speaking

Qualitative research

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Customer service

Conflict resolution

Stakeholder management

Leadership

Project management

Analytical skills

2D Animation

Branding

Design systems

Human computer interaction

Illustration

Information architecture

User research

Zeplin

Adobe Illustrator

Adobe Photoshop

Adobe XD

Amplitude

Asana

Balsamiq

Blender

Figma

Framer

Intercom

InVision

Mailchimp

Maze

Miro

Notion

Adobe Creative Suite

Adobe After Effects

I worked on various parallels of design, ranging from brand, marketing, circulum and product. In my short time with them, I learned a lot about taking a business from zero to one. I was also working very closely with the founder to get a deeper picture of the vision and roadmap of the business.

I also worked very closely with the UX course and helped devise a 12-week program while simultaneously mentoring in those programs as well. I was determined to ensure success for the new aspiring UX designers. During my time helping with UX course, I worked closely with Anudeep Ayyagari (the instructor of the course)

As an Industry Mentor, I've been able to provide tailored guidance, practical advice, and unwavering support to aspiring designers enrolled with 10K Designers. Over the course of four cohorts, I've witnessed firsthand the huge impact it had on me while helping them develop their skills, refine their portfolios, and navigate the intricacies of the design industry.

I had the opportunity to work closely with Commudle, a vibrant community event platform, where I played a key role in building their design system. By focusing on user needs and meticulous attention to detail, I contributed to crafting a comprehensive design framework that enhanced the overall experience, ensuring consistency across the platform.

Furthermore, my collaboration extended to AutoVRse, a pioneering XR agency, where I engaged in the development of mixed-reality designs. Leveraging my expertise, I contributed to the creation of experiences that captivated users and gave me a glimpse of the XR landscape.

Designing for the food division which earlier was Foodpanda and now consists of brands i.e Khichdi Experiment, FLRT, Bowlsome & Isfahani. The work varied from branding to digital to OOH. Also directed few shoots for the same.

Worked on the curation of the logo for LLF 2018 and continued working on the brochure and printable design collaterals. I also reworked on the brochure in 2019 as the theme changes every year.

I've worked across various design fronts, including packaging, out-of-home (OOH), print, digital, and merchandise. Notably, I spearheaded an innovative bus stop design project for Freshmenu, which garnered significant recognition.

Among the diverse brands I've collaborated with are Big Basket, Presidency University, Freshmenu, Deepam Silks, and more. These experiences have enriched my understanding of design dynamics across different industries and further honed my skills in delivering impactful visual solutions.

As a full-time freelance Art Director within the Digital Media Team of the agency, I had the opportunity to work on prominent brands such as VanHeusen Innerwear & Athleisure, Bharat Benz, Duroflex, TicketNew, Ola, and Billion (a Flipkart Brand).

My primary focus involved crafting compelling social media posts and digital ads, ranging from static creatives to engaging GIFs. This role allowed me to leverage my creative expertise to deliver impactful visual content that resonated with target audiences across various digital platforms.

BrandFirst is a Digital Marketing Agency where I played a pivotal role in crafting captivating designs for social media posts, websites, and other digital creatives. My hands-on experience extended to collaborating with esteemed brands such as Unique Tutorials and Singh Study Center, where I leveraged my creative skills to deliver compelling visual solutions that resonated with their target audiences.

My responsibilities included editing images for e-commerce websites, branding and conducting photo shoots for various products. It was a month-long internship which helped me understand some unknown tools/ techniques of Photoshop.

Arpita Dhir🇮🇳

About Arpita Dhir

Expertise

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