Thailand

UX Design

UI/ Visual Design

Customer Experience (CX)

Business Transformation

arus tarawaratit

UX Engineer

Quantitative research

Prototyping

Qualitative research

Problem-solving

Critical-thinking

Project management

Design systems

Human computer interaction

Adobe XD

Figma

Adobe Creative Suite

Sketch

HTML

Making remote and globally distributed teams work for you and your needs.

Working remotely

Singlehandedly led the design of the entire user experience (UX), user interface (UI), and user workflow for a product demonstration presented to investors.
Translated complex retirement fund concepts into an approachable and intuitive design, securing $225,000 in venture capital funding from major entities, including Forum Ventures.
leading the transformation of the successful demo into a market-ready live web application by creating user workflows and UI/UX features.
The development of the live application has garnered significant interest from potential clients

Led the UX design and development of the core Mayan web application with a customer-centric strategy and iterative design process, contributing to a 180% increase in weekly active users and a 15% rise in customer profitability.
Spearheaded a key customer-driven feature that alone drove a 30% increase in weekly active users.
Developed a pioneering, market-standout web application by conducting competitive analysis and user research to align current needs with future scalability.
Created and led a scalable design system and component library adopted by product and engineering teams, reducing frontend development time and ensuring design consistency across pages.

Enhanced overall customer satisfaction by implementing CX strategies based on CSAT, NPS, and CXI metrics.
Boosted user traffic and interactions through targeted design improvements.
Led the development of digital solutions to address customer needs and preferences.
Spearheaded the design implementation process, ensuring seamless user experiences.
Identified key insights in the customer journey to optimize Principal's products and services.

Translated concepts into wireframes and mockups to create intuitive user experiences for digital products.
Designed user stories and journeys optimized for a wide range of devices and interfaces.
Collaborated with stakeholders to identify design problems and implement effective solutions.
Championed a user-centered design approach to iterate on designs and enhance product usability.
Managed and led the UX/UI team in delivering innovative design solutions.

Led design and front-end teams, conducting competitive research and usability studies.
Communicated effectively with leadership and product teams to translate designs into web applications.
Developed and integrated front-end solutions meeting functional and non-functional requirements.
Ensured seamless integration of systems through active participation in technical design.
Contributed to reducing maintenance efforts by delivering high-quality, secure web applications.

Pongsakorn Saiprom

UXUI Designer

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