Indonesia

Branding

Digital Marketing

Content Marketing

Event Marketing

Offline Marketing

Community Management

Project Management

Content Strategy

Bachelor of Engineering - BE

Balebat Buana Puspa

Digital Marketing Manager

Instagram

Public Speaking

Communication

Collaboration

Problem-solving

Critical-thinking

Team player

Conflict resolution

Leadership

Project management

Analytical skills

Campaign execution & analysis

Community management

Asana

Canva

Facebook Ads

Figma

Notion

• Lead digital marketing and brand strategy for EIGER Nature, developing the digital communication ecosystem and audience strategy for a 326+ hectare ecotourism destination
• Lead digital reputation recovery following a major PR crisis, shifting communication toward credibility through strategic storytelling, expert-led content, and evidence-based digital communication
• Drive SEO&GEO strategy, optimizing strategic social content and website to strengthen organic visibility and AI-generated brand perception
• Leading the development of the website and mobile app EIGER Nature, including UI/UX and membership program
• Lead social media and integrated digital campaigns, collaborate with strategic media, creator, expert, and institutional partners to grow audience reach, engagement, and brand credibility
• Lead cross-functional launch and digital execution, coordinating creative,
technical, operational, and business to translate brand and commercial objectives into customer experiences

• Help instructor prepare the materials needed in class, including presentation slides, question for quiz or pre/post test, brief assignment and feedback guideline assignment 
• Ensure that every instructor checklist document is inline 
• Answer student questions during class in chat zoom when it comes to technical matters
• Choose a priority question in the Community for the instructor to the questions asked during the live session.
• Write TA Notes containing the points of the materials being taught that will be shared via chat zoom and Notion Page. 
• Write an evaluation of the material and performance instructor for the next cohort improvement material.

• Help to assist Full Stack Digital Marketing Bootcamp student to get best experience of learning at FSDM BelajarLagi
• Assess and select relevant UMKM to be handled by student in Full Stack Digital Marketing Bootcamp BelajarLagi
• Facilitate student to understand the comprehensive learning process and bootcamp materials (start from fundamental digital marketing, brand building, social media optimization, graphic design, meta ads, and marketing analytics)
•Successfully bring the high quality of final project (score : 100/100) of assigned student to be always becoming best 9 capstone project in Full Stack Digital Marketing batch 10 - 13
• Successfully obtain 4,9 of 5,0 Facilitator Digital Marketing performance score

• Providing strategic marketing insight, planning, and project in Greater Bandung to drive business growth and maintain market share
• Leading and monitoring the implementation of marketing projects in Marketing department 
• Supervising strategic partnerships, collaborations, and sponsorships with communities, universities, and other B2C companies, expanding Gojek reach and brand visibility to maintain market share in Greater Bandung
• Handling POI Transport in commercial area Bandung and secured 50% of the marketing budget for brand partnership 
• Designed, executed, and evaluated multiple marketing project and digital and offline activation
• Oversaw all organic and paid content for Gojek Bandung social media platforms, achieving substantial growth in followers and account reached in 2022 - 2023
• Collaborating cross-functionally to develop and execute integrated marketing programs, enhancing user acquisition and retention
• Managing and monitoring departmental budgets

• Solve the problem of driver supply and incentive by comparing field problem and big data SQL
• Work closely with other stakeholders, such as sales, marketing, analyst, and driver core team
• Identifying, analyzing and proposing solutions to our driver partners' problems on the field and ensure their concerns are heard by following up with them
• Proposing, managing and ensuring program for driver engagement (i.e. 'Kopdar') to be well-executed as a way to inform, reach, and engage with driver partners 
• Handling driver support unit according to agreed operating office hours
• Supporting implementation of Gojek's policies/programs by managing these changes
• Monitoring personal metrics of engagement with driver partners, and propose solutions to increase the level of engagement

• Led, managed, and maintained the quality of third-party vendors constantly improve and achieve minimal 95% of the business target.
• Deepened the relationship between GPM, OSS, and MPOC Level with a focus on the following result.
• Conducted intelligence work, analyze third-party vendors needs and identify synergies for future collaboration across Asian Pacific QA Department.
• Evaluated the country risk of Indonesia according to moderation data and reinforce team to focus on providing complete Root Cause Analysis.
• Provided support to ensure the effectiveness and efficient functioning, communication, and administration of the third-party vendors on achievement of the following results.

Balebat Buana Puspa🇮🇩