Barbara La Torre🇵🇪
Head of Design and Experience at IBM
About Barbara La Torre
Head of Design and Experience at IBM
Barbara La Torre, Head of Design and Experience at IBM Peru. She led design and user experience projects from different countries in the region. She has been a speaker in different events on Digital Transformation, User Experience and Digital Marketing.
On the other hand, she actively participates in initiatives or ventures, especially if they have a trend that promotes equity in the STEM world, such as Women In Tech.
One of the things she’s interest the most about this career (technology & design) is that designers have the opportunity to meet different people and understand many realities outside of our own. This industry is full of growth opportunities and diverse contexts for the market.
Expertise
What mentees say
“Me ayudo mucho en poder encontrar un horizonte en cuanto al UX y como mejorar mis skills en puestos futuros”
“Super helpful and friendly, thanks so much Barbara!!”
“I had a great mentorship session with Barbara! As a college student who is just transitioning into UX , I felt really behind from my peers. But Barbara gave me encouraging words and even gave me action items on how to improve my design skills. I would definitely book another session with her to go over my portfolio :))”