

Senior service designer at Capita
Senior service designer at Capita
I am a Designer with 10 years of experience across service, product, and industrial design. I specialise in turning complex organisational and user challenges into clear, actionable service strategies and practical digital-physical solutions. With a background spanning both in-house and consulting, I bring a strong systems-thinking mindset to large-scale transformations. I bridge the gap between early research, strategic vision, and hands-on delivery alongside product managers and engineers. My focus is on unpacking hidden complexities, streamlining multi-channel customer journeys, and helping teams move confidently from assumptions to evidence.