Mexico

ThinkLean UX

✊🏿🏳️‍🌈 Diversity & Inclusion

Belen Ceballos

Senior UX Consultant

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Talk to other immigrants about the nuances and challenges of working in the tech industry.

Being an immigrant in tech

Keeping your sanity, career growth and job satisfaction.

Surviving a merger or acquisition

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

How to ask for a promotion and negotiate for salary raise?

Negotiating a job offer

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Talk to people who've broken into the tech industry and learn their stories.

Breaking into tech

Learn the best ways to answer technical interview questions with frameworks

Acing technical interview questions

How to set up the team for success by defining and measuring team's performance.

Choosing metrics and team goals

Best practices for running productive design critiques.

Running effective design critiques

Methods of prototyping and solution validation. When to use which kind of prototype (eg. Webflow, Notion, etc)

Prototyping methods and tips

Manage team expectations and get the most out of your meetings.

Running effective meetings

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Methods and models of exploring, deciding and delivering design.

Building a design process

Managing being the only designer at your company and working with non-designers.

Being the only designer

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

How to create personas, and leverage them in design.

Creating and leveraging user personas

Ways to provide constructive feedback to team members.

Giving effective feedback

How to conduct interviews, what to ask, and how to analyze your results? (eg. user interview)

Conducting effective customer interviews

What are design systems and how to work with them?

Building successful design systems

Teach "Creative Research Methodologies" to second-semester students across various disciplines.

- Define research methodologies based on project type and challenges, using qualitative, quantitative, and mixed methods to better understand users.
- Align and prioritize research roadmaps with Product, Design, and Development teams, providing actionable insights to influence strategy.
- Collaborate with Content and Accessibility teams to create inclusive experiences.

- Solo UX-Researcher at an early stage YC Combinator startup.
- Plan and implement in-house research strategy. 
- Conduct continuous UX Research studies. 
- Inform product strategy using qualitative and quantitative user research methodologies.

Lead and execute diary study on the effect of the pandemic on News consumption with 50 participants.

- Heuristic and UX Analysis
- Workshop facilitation

- Oversee project management transition from 23 design to frog design after acquisition in February 2020.
- Maintain direct client contact and communication. Main clients: Saba, Infosel, Bitso, SEMOVI, Nike Acceleration Labs, and Schlumberger.
- Collaborate with engineering, strategy, design, and leadership teams.

- Lead and execute research projects for early-stage startups and local companies undergoing digital transformation.
- Manage recruitment operations with providers.
- Facilitate workshops and training in UX and Design Thinking.

Qualitative and quantitative research about the impact of Literator app for schools, teachers and students.

Brit’s Wine it’s an app that helps millennials and gen X to discover new wines that match their palette.
Co-led a team of 5 to redesign a consumer facing iOS app helping users discover new wines.
• Conducted market research and user research
• Ran UX and UI design sprints, including rounds of rapid prototyping (Design Thinking) and usability testing
• Developed design principles, a comprehensive style guide, and the overall UI direction for Brit’s Wine app

Tradecraft was a full-time product design apprenticeship program that prepared individuals to excel at high growth start-ups through a combination of hands-on project work for startups, curriculum, and mentorship from industry practitioners.

- Conduct remote and in-person usability testing for South America’s largest travel e-commerce.
- Contribute to digitalizing call-center operations, reducing calls by 40% with a self-service solution.
- Provide UX training for interns.

Public Opinion study – Focus group. Recruitment, organization, moderation and analysis.
Public Opinion survey – Field assistant Abril – Mayo 2010

Public opinion survey.
Sample control and data entry.

Belen Ceballos🇲🇽

About Belen Ceballos

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