United States

Graphic Design

UX Design

UI/ Visual Design

Product Design

Interaction Design

UX Testing

UX Research

Bhakti Shah

Product Designer

Usability Testing

Prototyping

Communication

Collaboration

Problem-solving

Critical-thinking

Empathy

Team player

Organisation skills

Stakeholder management

Branding

Design systems

Information architecture

User research

UserTesting

Zeplin

Adobe Illustrator

Adobe Photoshop

Adobe XD

Figma

Miro

Notion

Adobe Creative Suite

Product strategy

Qualitative research

Making remote and globally distributed teams work for you and your needs.

Working remotely

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Best practices for running productive design critiques.

Running effective design critiques

How to define and execute a successful launch and managing stakeholders expectations. (eg. MVP)

Launching new products or features

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

Directed End-to-End Design: Led the complete design process for a Healthcare CRM from inception to launch, driving $3.6M in revenue and achieving a remarkable 192% ROI for a key enterprise client.

Facilitated and Collaborated: Led a team of 2 designers and worked closely with cross-functional teams and product directors to develop and roll out new features, resulting in an additional $2.7M in annual recurring revenue (ARR).

Enhanced Product Usage: Conducted user discovery sessions and in-depth research to prioritize high-impact features post-MVP launch, leading to a 200% increase in product usage.

Developed a Design System: Created and launched a comprehensive design system now supported by a dedicated designer, streamlining collaboration across a team of 14 Designers and 60+ Front-end Engineers.

Fostered Team Culture: Promoted a collaborative design environment by crafting a detailed team onboarding document, establishing an asynchronous feedback channel, and providing mentorship to junior designers.

Contributed to shaping an all-in-one consumer experience platform that provides health systems with the data foundation and digital solutions to engage, connect, and deliver a modern healthcare consumer experience.

Creating a design system for the first private lunar rover launch to the Moon in 2021.

Maintain and publish weekly component updates to the Cosmos design system library, support teams with design system updates or new component requests. Working in collaboration with engineers and designers to create a teleoperated system for the mission.

Revitalized Vodafone Idea Ltd’s Mobile App: Spearheaded the redesign of Vodafone Idea Ltd's mobile app, which served over 50 million users. This initiative resulted in an incremental revenue increase of approximately INR 5 million per month, a 5-point boost in Net Promoter Score (NPS), and a ~20% rise in visits to other Vodafone Idea digital properties.

Led Cross-Functional Collaboration: Coordinated and collaborated with a diverse team of 25+ developers and business stakeholders, utilizing an iterative agile methodology to ensure seamless integration and execution of design improvements.

Designed Multi-Platform Experiences: Developed intuitive user experiences and interfaces for a diverse range of platforms, including B2B SaaS products, B2C responsive websites, iOS and Android mobile and tablet apps, and Progressive Web Apps (PWA).

Delivered Solutions Across 10+ Domains: Successfully shipped market-ready solutions for various industries including Healthcare, Education, Insurance, Cloud Computing, Legal, Security, and Classifieds.

Mastered Design Guidelines: Acquired deep expertise in Human Interface Guidelines, Material Design Guidelines, and Web Content Accessibility Guidelines to ensure high-quality, accessible design solutions.

Designed Visual Content: Developed eye-catching visual designs for social media posts and advertisements for prominent clients including ICICI Bank, KFC, Foyr, and XLRI, enhancing brand presence and engagement.

Created Digital Ads: Designed and executed Facebook and Google advertisements for XLRI and ICICI Bank, contributing to effective online campaigns and increased visibility.

Led CSR Campaign Design: Contributed to ICICI Bank’s #GiftALivelihood CSR campaign by working on information architecture, brand guidelines, and the communication campaign plan. Created visual design assets for the campaign's website and social media promotions.

Developed Branding Assets: Created branding materials, illustrations, and digital assets for Foyr, a tech-based home decor startup, including website and app visuals, and social media promotion.

This internship was undertaken as a part of the course at MIT-ID.

Designed Promotional Content: Worked on visual language and content for an NGO's annual report.
Managed Social Media: Designed posts, created content, and maintained the social media schedule for a Business Park.

This internship was undertaken proactively in order to understand what goes into creating a successful print publication. Actively worked with the team to create layouts for the magazine.

Bhakti Shah🇺🇸

About Bhakti Shah

Expertise

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