United States

Product Design

Graphic Design

UX Design

UI/ Visual Design

Motion Design

Branding and Identity Design

Multimedia Design

Service Design

Content Design

Customer Experience (CX)

Generalist Product Management

Digital Marketing

Interaction Design

Project Management

UX Testing

UX Research

Service Design Research

Mechanical and Computer Engineering

Biagio Goetzke

Vice President, Product Design, Consumer & Community Banking

Product strategy

Prototyping

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Team player

Organisation skills

Presentation skills

Stakeholder management

Leadership

Project management

Accessibility

Chatbot

Data visualisation

Design systems

Human computer interaction

Illustration

Information architecture

User research

Product roadmap

Adobe Photoshop

Canva

ChatGPT

Figma

HTML

Lucidchart

Monday

Adobe Creative Suite

Adobe After Effects

Sketch

Usability Testing

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

Best practices for running productive design critiques.

Running effective design critiques

How to define and execute a successful launch and managing stakeholders expectations. (eg. MVP)

Launching new products or features

Methods of prototyping and solution validation. When to use which kind of prototype (eg. Webflow, Notion, etc)

Prototyping methods and tips

Manage team expectations and get the most out of your meetings.

Running effective meetings

Identify and define potential product problems and generating possible solutions.

Identifying problems vs solutions

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

Tips on how to work and collaborate with designers.

Working with designers

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Methods and models of exploring, deciding and delivering design.

Building a design process

Managing being the only designer at your company and working with non-designers.

Being the only designer

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

Ways to provide constructive feedback to team members.

Giving effective feedback

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

Tips on how to work and collaborate with engineers and developers.

Working with engineers

Senior product and design leader focused on the Discover experience for Wealth Management's Online Investing mobile and desktop platform, driving innovation and user-centric design.

• Driving the collaborative effort to design and develop innovative product features for the Discovery experience in online investing, enhancing user engagement and satisfaction.
• Fostering cross-functional alignment across multiple teams to improve product consistency and streamline the design process.
• Actively exploring opportunities to innovate and maintain a competitive edge in customer experience through research, user feedback, and industry trends.

Led the Design Team and multiple product initiatives to support the community and showcase the power of NEM's blockchain technology.

•	Founded the Athena Design System to streamline design processes and better serve the team and community.
•	Created Kairos, an AI-assisted generative art platform for dynamic media file creation, NFTs, and multi-blockchain minting capabilities.
•	Designed an engaging NFT trading platform with gaming elements and interactive features to boost adoption and user engagement.

Directed the development of a mobile app to promote well-being and make it accessible to a wider audience.

•	Conducted UX research to identify the optimal product-market fit and inform product development.
•	Created comprehensive wireframes and prototypes for user testing and iterative UX/UI design improvements.
•	Oversaw all visual design and branding efforts, including developing the product name and logo.

Designed and managed comprehensive user journeys for high-profile campaigns promoting Samsung products and top fashion brands, including Michael Kors.

•	Oversaw consumer experience and UX integration, creating engaging interactions that inspired customer conversions and product upgrades.
•	Built large-scale user journeys with physically and visually immersive experiences, leading to selfies on a 62’ Times Square billboard (see case study).
•	Designed end-to-end UX for campaigns, with multiple digital and real-life touch points for a seamless and memorable customer experience.

Directed brand strategy for a cryptocurrency start-up, integrating blockchain tech with consumer products and solutions.

•	Oversaw conceptual and creative execution in digital campaigns, e-commerce, and website architecture.
•	Led the development of a responsive company website, successfully launching within a three-month timeframe.
•	Build an immersive web platform to seamlessly present six distinct business products, including stablecoins, a crypto exchange, merchant processing, debit card, luxury e-commerce, and tokenized investments.

Creative strategist for legacy and new products at the top B2B facility management software company serving clients in 60+ countries, including Apple and Nike.

•	Revamped legacy software for ServiceChannel's integrated facilities management platform.
•	Crafted hi-fi wireframes with visual design considerations for the Field Tech Manager platform, delivering solutions for work order submission, building automation, and vendor management.
•	Developed a new mobile app (iOS and Android) featuring cutting-edge integrations like maps, rating systems, alerts, and the largest contractor database.

Led vision for an award-winning digital production agency with a deep bench of integrated digital talent.

•	Fostered long-term relationships with world-class clients, including McCann, Sesame Street, VMLY&R, Freemantle, and Viacom.
•	Assembled a master team of creatives, delivering artistry and perspective in mobile apps and B2B / B2C websites.
•	Directed team to develop business-driven solutions for reach and engagement via digital and video media campaigns.
•	Devised comprehensive digital strategy and execution across an integrated spectrum, including mobile, web, OLM, and video.
•	Directed a promotional video for Kate Moss in Paris, France.

Led both Creative and Technology divisions, guiding large teams to complete and roll out globally integrated marketing projects successfully.

•	Drove top projects and managed 15+ high-profile clients, including Disney, Motorola, EA, Digitas, and Adobe.
•	Grew profitability by 35% for the Adobe account with strategic concepts that identified added client benefits generating additional work.
•	Cultivated relationships with world-class clients and secured repeat business for subsequent campaigns.

Instrumental member of Creative team at industry-leading agency that produced unparalleled style in marketing and advertising for clients in the fashion, electronics, and entertainment spaces

• Played key strategic and creative roles on projects for international brands, such as Sony, Chanel, and Ford Models for global marketing and media projects
• Produced and directed backstage Fashion Week trend videos filmed in New York, London, Milan, and Paris for MAC Cosmetics
• Managed online video production including filming, editing, post-production, site design, and online integration

Biagio Goetzke🇺🇸

About Biagio Goetzke

Expertise

Sessions with Biagio Goetzke

What mentees say