Brian Root🇺🇸
Senior Director of Product Management and Design at Assurance IQ
About Brian Root
Senior Director of Product Management and Design at Assurance IQ
I am a collaborative, patent-holding product executive specializing in building impactful customer-facing digital products in eCommerce, FinTech and InsureTech. I have over 12 years of experience leading and managing cross-functional product and design teams at all stages from Series A to Fortune top 2 (Amazon and Walmart). I have built and scaled teams from 0 to up to 15 individuals on several occasions, and I particularly enjoy the challenges of hiring and structuring teams. While I am new to this platform, I have both formally and informally acted as a mentor to early- and mid-career Product Managers for the last decade.
My passion as a leader has always been to unlock the potential of my reports and mentees. I strongly believe that an impactful, scalable "what" (the product) is the result of a strong understanding of the "why" (user and business needs) and "how" (product management and design best practices). My goal is to share with you fungible insights, frameworks and strategies that will help you leverage your unique skill set to build impactful products.
In my non-work life, I enjoy running, cooking, dabbling in statistical modeling of sporting events, and being the best father that I can be to my baby son.
Expertise
What mentees say
“Brian is an exceptional mentor—practical, knowledgeable, and approachable. He shared invaluable advice about targeting companies at different stages, helping me expand my focus and rethink my priorities. His constructive feedback on my candidate profile and market fit gave me clear, actionable steps for improvement.”
“Brian is knowledgeable, practical, and filled with real world experience. I highly recommend setting up time to chat with him.”
“I came to Brian with an organizational/operational problem for a team I'm working with. We chatted about logistical issues and team dynamics. He gave me some constructive feedback on things I can help as a designer and some ideas for practical things I can try to help alleviate problems for my team. Brian is a great listener and thoughtful in his approach.”