Austria

Graphic Design

UI/ Visual Design

UX Testing

Carolina di Lello

Product Designer 

Communication

Problem-solving

Team player

Leadership

Brand strategy

Figma

Jira

Adobe Creative Suite

Empathy

Collaboration

Time management

Organisation skills

Customer service

Project management

Branding

Design systems

Illustration

Prototyping

Product strategy

Understand the process of training, motivating and directing your team members.

Managing people

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Tips for transitioning into a new role or company.

Changing roles

How to think about design career paths and what progression looks like for designers?

Design career path

UX/UI consulting to creatives and early-stage start-ups, offering product feedback, design reviews, and strategic guidance focused on usability and user-centered solutions. 

- Redesigned site navigation and managed content
- Contributed to brand strategy research and co-wrote 5+ blog articles.
- Provided daily guest assistance and supported front-of-house operations, ensuring a 5-star hostel rating. Handled 200+ check-ins/outs, and guided users, recommended local dining, and optimized the service purchasing process.

- Conducted research on 20+ users to inform UX decisions 
- Produced 80+ wireframes and prototypes
- Optimized Figma files for 3+ teams, reducing design system inconsistencies.
- Collaborated with dev and farming teams to roll out 10+ new features.
- Led 5+ user testing sessions and implemented findings
- Supported marketing team by designing 20+ promotional assets and merchandise items.

- Led user research and benchmarking for 9+ client projects
- Designed 50+ wireframes and interactive prototypes.
- Collaborated with developers to launch 10+ features with a 95% on-time delivery rate.
- Streamlined Figma workflows.
- Managed the complete LiteFarm website redesign.
- Created over 100 pieces of marketing and merchandise, ensuring consistent brand identity.

- Analyzed user behavior across, identifying optimizations that improved conversion by 15%.
- Conducted competitive analysis for 7+ Unilever brand websites
- Produced 6 sprint reports and yearly summaries, driving strategic decision-making.
- Created 30+ high-fidelity prototypes and 20+ wireframes for web and campaign use.
- Designed over 10 landing pages and digital assets
- Delivered campaign visuals with a 100% brand compliance rate.

Carolina di Lello🇦🇹

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