Italy

UX Testing

UX Research

Hamburg University of Applied Sciences

Carolina Diana Rossi

Senior UX Researcher

Usability Testing

Public Speaking

Qualitative research

Problem-solving

Critical-thinking

Empathy

Team player

Organisation skills

User research

SurveyMonkey

Figma

Jira

Mailchimp

Maze

Miro

Notion

Confluence

Lookback

Communication

Time management

Making remote and globally distributed teams work for you and your needs.

Working remotely

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Mixed methods research at the central research unit of the company

- Plan, design, execute, analyse and report generative and evaluative research: use quantitative and qualitative research methods
- Conception and organisation of various types of tests: surveys, customer interviews, focus groups, moderated and unmoderated user tests, A/B tests, concept testing (e.g. with prototypes), statistical tests
- Report insights in impactful ways, sharing research deliverables such as: reports, journey maps, user personas, presentations, etc.
- Define workflows, structures, research team strategy and tools for the UXR department
- Shape product strategy for SaaS app in collaboration with UX designers, engineers, data analysts and product managers
- Nutrition behaviour research and content
- Building & maintenance new food database in 6 languages

- Led consulting projects aimed at increasing conversion and retention through the use of behavioural sciences and psychology
- Planned, conducted and analysed research applied to the digital health sector. Produced presentations and reports
- Project Clients: Novo Nordisk; StepsApp; Ministry of Economy. Transport, Agriculture and Viticulture Rheinland-Pfalz
- Specific Tools: SurveyMonkey, Mailchimp, Miro, Canva, Asana

Project "Nudging in Nutrition”:
- Planned, conducted, analysed and reported eating and user behaviour research. Focus: nudging and biases in nutrition
- Wrote proposals, abstracts and posters for conferences
- Supported development of university course structure
- Planned the information architecture and contents of website
- Specific tools: umfrageonline, SurveyMonkey, SPSS, MAXQDA

- Conducted, analysed and reported eating behaviour research
- Wrote proposals, abstracts and posters for conferences.
- Held the student tutorials on: quantitative & qualitative research methods, eating behaviour and nudging

Carolina Diana Rossi🇮🇹

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