

Service Designer and Professor at Livework / UFMG / PUC
Service Designer and Professor at Livework / UFMG / PUC
With over a decade of experience in Design and Innovation projects, I have developed a solid knowledge base in the field, moving from traditional to disruptive project practices. I’ve developed and honed skills in facilitation, communication, leadership, and project management with different stakeholders — prioritizing the user-centered design perspective.
My career includes a great amount of project and professional activities, including insurance, banking, government, health, services, commerce, consulting, and mining sectors.
I was able to understand, through immersive research in Design, people’s behavior and how they act in consumer choices, from the daily lives of delivery employees in large Brazilian cities to the reasons, issues of indebtedness, and the financial behavior of thousands of consumers. I’ve also impacted small- and medium-sized companies, startups, multinationals, and government sectors.
“Em pouco tempo a Caroline entendeu meu momento de carreira, e eu saí com acionáveis concretos. Ela falou das experiências dela em um nível muito bom e rico, trouxe experiências relevantes para a conversa, abriu muito espaço para escuta e foi muito humana.”
“Caroline foi atenciosa, escutando atentamente meus questionamentos. Objetiva, trouxe apontamentos práticos para que eu pudesse aplicar em meu currículo e portifólio, além de pontuar as questões do cenário atual de Design de Serviço de forma realista e honesta. Meu objetivo é fazer uma transição de carreira . Acredito que essa primeira sessão já me trouxe insights interessantes.”