

Prinicpal National Creative Director at Deloitte Digital
Prinicpal National Creative Director at Deloitte Digital
Daniel is a multi-award winning Principal, National Creative Director with over two decades of international agency experience. He has worked with some of the world’s most recognised brands across Europe and Australia.
Over the last decade, he has lead and grown Deloitte Digital’s creative team to over 50+ nationally, and currently oversees the direction and quality across Australia’s Visual & Interaction design team (Melbourne, Sydney, Adelaide, Perth, Brisbane, and Canberra).
Daniel has led the design of digital experiences and products across a range of platforms including websites, mobile apps, immersive experiences, VR, AR, IoT and digital twin interfaces. His work has led to the acquisition and growth of Deloitte Digital’s new Emerging Technology division. Project highlights include: Developing a projection mapped IoT prototype for a water distribution network using IBM Watson, a 53sqm digital immersive tennis training simulator, and a 3 storey interactive screen for ANZ Banks flagship branch.
His work has been acknowledged at over 50+ international awards including: 3x Webby Awards, FWA, Awwwards, AGDA Pinnacle, ADMA, Spikes Asia, Good Design Awards & Premier Design Awards. Other awards include: Campaign Brief, Best Ads, Ad Stars, Sydney Design Awards, Melbourne Design Awards, AMY, Awards, AEAF Awards, Max Awards, Pixel Awards, AIMIA Awards, Sitecore Experience Award, World Travel Award, Premier Design Award, Australian Mobile Design Awards, Australian Web Awards.
Daniel's work has been featured in publications including: esntial.design, Mindsparkle Magazine and is also an active supporter of the design industry including being a judge, industry & startup advisor, lecturer, studio partner, mentor and coach to a range of design bodies and universities.
Judge: The FWA, Webbys, Premier Design Awards, AMY Awards
Board Advisory Member: Pause Festival, AMY Awards
Lecturer and Studio Partner: RMIT University
Video profile: https://youtu.be/J3M4vkqY7Nk Website: www.danielsee.com
“Daniel provided excellent feedback on my CV and valuable insights into the Australian job market as I transitioned from academia to industry. His guidance helped me understand the landscape, what to expect, and how to position myself effectively. Thanks to his support, I secured a job shortly after. I highly recommend his expertise and would gladly book another session in the future.”
“Daniel has glowing reviews for a reason. Clear, practical and driven. Throughout the session, he delivered tangible solutions to every question raised, demonstrating a deep understanding of the challenges at hand. His active listening skills were impressive, allowing him to engage meaningfully and provide tailored guidance.”
“Daniel was straightforward and offered specific advice on my resume and portfolio. A hiring manager repeated much of that advice this morning, validating that it was spot-on.”