Canada

Graphic Design

UX Design

UI/ Visual Design

Service Design

Emily Carr University

OCAD University

Deanna Choi

Senior Product Designer

Usability Testing

Communication

Collaboration

Problem-solving

Critical-thinking

Team player

Presentation skills

Leadership

Analytical skills

Accessibility

Brand strategy

Market research

Video editing

User research

Asana

Figma

Jira

Notion

Adobe Creative Suite

Framer

Hotjar

Miro

Empathy

Stakeholder management

Time management

Prototyping

Product roadmap

Product strategy

Qualitative research

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Talk to people who've broken into the tech industry and learn their stories.

Breaking into tech

Learn the best ways to answer technical interview questions with frameworks

Acing technical interview questions

Best practices for running productive design critiques.

Running effective design critiques

Methods of prototyping and solution validation. When to use which kind of prototype (eg. Webflow, Notion, etc)

Prototyping methods and tips

Manage team expectations and get the most out of your meetings.

Running effective meetings

Identify and define potential product problems and generating possible solutions.

Identifying problems vs solutions

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Methods and models of exploring, deciding and delivering design.

Building a design process

Managing being the only designer at your company and working with non-designers.

Being the only designer

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

How to set up product analytics and metrics to track success?

Leveraging Product Analytics

How to create personas, and leverage them in design.

Creating and leveraging user personas

Ways to provide constructive feedback to team members.

Giving effective feedback

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

Tips on how to work and collaborate with engineers and developers.

Working with engineers

What is a successful user onboarding flow and how to achieve it?

Onboarding new users

- Designed key MVP features of our product from concept ideation through all phases of design work to handoff, using an iterative design process.
- Conducted user research using mixed methods to validate that ideas are aligned with business goals and user needs, ensuring the product is easy to use.
- Monitored usage data to identify friction points and ways to improve Activation, Retention, Revenue, and Customer Satisfaction scores.
- As a team lead, managed engineers’ tasks to maintained productivity and ensuring feature scopes aligned with our product roadmap and release schedule.
- Revamped the design system during the product rebranding process to ensure alignment with our brand identity and accessibility standards.

- Designed product key features, the user onboarding & verification process, finding services & gatherings, and the payment flow.
- Revised the product design system for better accessibility, established research and design processes, and ran UX workshops to help the team better understand the users
- Conducted user and market research using mixed research methods to identify user pain points and discover business opportunity spaces.

- As a intern at the UX research team and responsible for the research operation, assisting research planning, analyzing collected data and designing the final report.
- I mainly participated in the Paywall optimization and Search experience optimization project during my internship. We conducted research using mixed methods to cover problems from multiple angles.

- As an intern, I assisted senior researchers in conducting research and generating insights based on data collected from qualitative research methods (Focus Group Interviews, Diary Studies, and desk research/market research) and quantitative data (surveys).
- I supported the team in analyzing the UX of our clients’ competitor apps and services in-depth, helping the team come up with insights and actionable design solutions.

- Participated in the Meta OS ideation project with the Microsoft Design team in Redmond. As a UX researcher/designer in our team, I conducted user interviews, field studies, market research, and created video prototypes to validate and showcase our idea.

- Designed marketing materials, including brochures, business cards, website banners, postcards, etc. I also communicated directly with clients to ensure the best outcomes.

Deanna Choi🇨🇦

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