

Co-Founder at The Experience Design Studio
Co-Founder at The Experience Design Studio
Co-founder of The Experience Design Studio. XDS is a customer experience agency that collaborates from strategy to creation and growth, blending consulting, design, engineering, marketing, and analytics. XDS was purpose-built with user experience and technology at our core to solve the vast challenges in health and wellness marketing in today's digital ecosystem.
Prior to XDS, Douglas combined his unique mix of design, user experience, and strategy to create transformative digital experiences for companies such as Sanofi, Martha Stewart, Bristol Myers Squibb, National Geographic, Allergan, Nike, Barnes & Noble, Apple, Microsoft, HP, Godiva, and Rogers. He has built and managed creative teams at Rosetta, W2O, RGA, and JWT while also spending time in the startup world serving as Head of Product for a number of SAAS products including a healthcare content marketing platform. Over a 20-year career, Douglas has accumulated over 80 creative awards working across almost every vertical including the highly regulated healthcare industry. Douglas’ experience ranges from creating Bristol-Myers Squibb's first digital sales aid, redesigning Cincinnati Children’s Hospital website, converting Allergan’s sales teams to be entirely digital, helping Johnson and Johnson reimage how to onboard new employees, increasing RIO for Sanofi with a global UX system, and creating first-in-market content marketing solutions for Opdivo.