United States

Growth Product Management

Digital Marketing

Product Marketing

Data Analysis

Master of Science

Bachelor's degree

Efe Uduigwomen

Sr Growth Marketing Associate

Problem-solving

Critical-thinking

Leadership

Analytical skills

Advanced data analytics

Tableau

Google Ads

Google Analytics

Supporting the University's FY 2022 fundraising efforts.

Led Casava’s go-to-market strategy, marketing initiatives and established strategic partnerships.
Developed and implemented a go-to-market strategy for Health and Income Insurance products by positioning and building a competitive advantage, achieving a 20% m/m user growth rate within 3 months of product launch.

Managed a cross-functional team of 5 people in executing Rise marketing strategy to drive growth in customer engagement, acquisition and retention in line with business revenue goals.
Led an innovative go-to-market strategy and rebranding campaign from Cashestate to Rise; driving the new service offerings.
Developed and executed strategic product marketing plans positioning Rise as the preferred digital wealth manager with a cumulative growth of 767% growth in users and revenue within one year.

Provided marketing consulting and freelance services to Visionscape Group; developed and launched the company’s first intranet community which strengthened employee engagement and collaboration by 20% and VFD Group; provided go-to-market strategy for new saving and investing app – Savi.

Efe Uduigwomen🇺🇸

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