United States

Generalist Product Management

Technical Product Management

Growth Product Management

Data Product Management

Platform Product Management

Data Engineering

Digital Marketing

Data Analysis

Bachelor of Science (B.S.)

Bachelor of Applied Science (BASc)

Eric Engel

VP of e-commerce and data

Product analytics

Product strategy

Communication

Collaboration

Problem-solving

Critical-thinking

Organisation skills

Analytical skills

Campaign execution & analysis

Conversion optimisation

Product roadmap

Python

React

Salesforce

Tableau

Airflow

Apache Spark

Asana

Figma

GitHub

Hotjar

JavaScript

Jira

Jupyter Notebook

Lucidchart

Mixpanel

Notion

Google Analytics

UserZoom

REST API

Kafka

• Within six months, 14 new experiences were developed to enhance the brand, 51 tests were run, and 110 basis points of conversion rate lift were achieved. 
• Improved prospect capture rate by 430% by creating an interactive quiz and contextually relevant newsletter prompts. 
• Built matrixed cross-functional teams across the business that worked together to develop e-commerce test concepts rapidly. 
• Overhauled e-commerce analytics and evolved testing approaches to deliver trusted results. 
• Led improvements in growth performance decision-making and understanding through channel and creative CAC/LTV reporting, MMM, geo testing, last touch attribution, and defined e-commerce measurement approaches.
• Organized and scaled analytics and data engineering teams to transparently meet organizational needs and deliver consistently understood and trusted analysis and reports.

• Constructed new product teams and developed a new business line for the company. Within two years, we created a social platform, a classifieds marketplace, and a high-trust auction marketplace. The product team exceeded the classified growth performance targets by 230%
• Formed and coached new product teams to improve direct digital membership sales by 600%
• Modernized the company's self-service customer experiences. Formed a program and coached product teams to drive adoption and reduce operational expenses by $2.5M annually. 
• Developed product operations to bring organization, accountability, and transparency to product development.
• Partnered with senior leadership to establish product management practices, create cross-functional product teams, and define key results to drive focus and accountability.
• Implemented product discovery practices to gather customer insights from interviews and prototypes before engineering solutions.

• Led product teams across the organization to develop a new membership platform and complete a critical membership integration program with an external company.
• Matured engineering practices and achieved 95% delivery consistency, enabling us to build trust with the organization.
• Onboarded thirty+ high-performing engineers, creating high-functioning teams within ninety days.
• Stepped in as product manager, filling gaps and assisting team members in shaping, grooming, and execution. 
• Architected applications when resourcing gaps occurred. Utilized modern technologies and AWS services such as Lambda, Dynamo DB, SNS/SQS, API Gateway, and Apollo/GraphQL.

•	Guided the company's first machine learning model, improving the company's retention revenue by $700,000 annually.
•	Implemented customer data platform to enable remarketing campaigns targeting anonymous visitors, improving click-through rate by 5%. 
•	Guided organizational adoption and skill development of technologies such as Graph QL, AWS Lambda, AWS DynamoDB, Elastic Search, Apache Airflow, and Snowflake.
•	Led architects and engineering teams in the definition, design, and implementation of a proprietary data processing and quality platform.

• Led delivery and maturity for infrastructure engineering, service desk, application operations and security. 
• Led teams in AWS cloud migration strategy, system orchestration, as well as 3 year road mapping for network, systems, telephony, and desktop technologies. 
• Developed IT Asset Management processes and service desk SLA performance management. Defined and developed Hagerty's security program. 
• Improved IT incident response processes and business continuity planning/testing.

Led the Enterprise Server & Storage, Infrastructure Architecture, & Cloud Engineer team through drastic technology and process transformation in 2015 and 2016. In this position I directly led developed 21 employees and contractors. 

Guided the Server, Storage and Architecture team through business case development, technical selection, and cultural adaption of Converged Infrastructure. Built very close partnership relationship with vendors and overcame cultural resistances. Drove the successful funding and implementation of the hardware transformation. Implemented Kanban, SCRUM, and Critical Path methodologies to improve meeting commitments by 80% and improve completion times by 50%. Guided support contract negotiations to achieve 50-80% reductions in support costs. 

Led the Cloud Engineering team in the deployment of software development lifecycle processes and Agile delivery. Guided infrastructure teams through cultural acceptance of our Private Cloud. Drove the team through process design, system design, and software development to deliver our Private Cloud 'Nimbus' in 2016. Nimbus has reduced the delivery time Servers and Databases from 4 days to deliver a server and 17 days to deliver a database server, to 54 minutes to deliver a server, and 1 hour 50 minutes to deliver a database server. A 98% improvement to infrastructure speed to market.

Led the Infrastructure Architecture Team in the accurate design of business critical applications. Designs were within 2.3% of the final actual build. Led the IA team in the benchmarking of Windows infrastructure costs at Consumers Energy vs Utilities peers. Led cross functional teams in efforts to identify cost savings and reduce Windows infrastructure costs by 3%.

Led the new Infrastructure Architecture team in defining their roles, goals, and processes. Led the team in successfully designing 23 solutions in 2014. Defined methods that not only accelerated the planning process, it also saved Consumers Energy 4.2 million dollars in 2014 by consolidating infrastructure utilization. Led engineering in decision making regarding difficult topics such as changes in server & storage standardization as well as IAAS adoption.

Developed two to five year technical strategies. Created technical proposals to improve and enhance current systems. Designed solutions regarding Mobility, Unified Communications, Collaboration Tools, End User Computing, and Web Services. Provided technical leadership on such projects overseeing the delivery of these solutions. Was accountable and ensured systems were implemented correctly, at cost, and met business needs.

Designed and implemented Windows centric end users computing solutions. This included developing automation for operating system deployment, application deployment, and configuration deployment for 10,000 endpoints.

Assisted System Administrator to develop and administer an Apple ecosystem. Created customer application and OS deployment solutions. Supported VMware desktop deployments. Performed end user support duties.

Eric Engel🇺🇸

About Eric Engel

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