Brazil

Product Design

Graphic Design

UX Design

UI/ Visual Design

Branding and Identity Design

Branding

Interaction Design

Graduation

Fabio Sales

Senior Product Designer, Senior UI Designer, Senior Visual Designer

Usability Testing

Prototyping

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Team player

Information architecture

Adobe Illustrator

Adobe Photoshop

Figma

Responsible for the Webmotors mobile app (Flutter).
• Shaping strategic visions for the app’s future and evolving key sections.
• Acting as a technical reference for the design team, guiding the creation of user journeys, sections, and new products.
• Supporting the development of the design system, including components, information architecture, and transition patterns.

Design consultant for the Bradesco, Bradesco Seguros, and next mobile apps.
• Acting as a technical reference for the multidisciplinary squad, influencing decisions based on customer needs and data insights.
• Conducting market research and benchmarking to guide app strategies.
• Creating prototypes, running usability tests, and defining MVPs.

Design consultant for the Itaú mobile app.
• Mapping user journeys and analyzing data.
• Creating prototypes and interfaces aligned with the Design System.

Responsible for launching and evolving UOL Play, shaping the product from conception to evolution.
• Conducting user research and developing personas.
• Designing information architecture and interaction design for web, mobile, apps, and smart TV.
• Evolving the product with new features, including movie rentals and a landing page redesign.

Also working as a specialist on 18+ digital products within the company:
• Conducting research, heuristic analysis, wireframing, and prototyping.
• Designing interactions for dashboards, apps, responsive interfaces, and landing pages.

Multidisciplinary experience that expanded my expertise in strategy and design:
• Advertising agencies: visual design, campaign creation, and marketing material development.
• Design studios: visual identity, editorial design, and packaging.
• Digital production companies: audiovisual production, motion design, and digital interface development.

Mentorship Session

Fabio Sales🇧🇷

About Fabio Sales

Expertise

Sessions with Fabio Sales