

Independent Brand Strategist at Fear No Truth
Independent Brand Strategist at Fear No Truth
Independent brand strategist, with a 20+ year history of writing and leading award-winning, effective work, across a range of categories and channels. Launched, built and reinvented some of the world’s best brands; including Apple, Bacardi, Bing, GE, Gillette, Grey Goose, Guinness, Halifax, HSBC, Perfect Day, SAP, ServiceNow and Wells Fargo, plus numerous SMEs and start-ups in the software, security, luxury and industrial sectors.