Hanna Smarhunova🇧🇬

About Hanna Smarhunova

Product Design Manager at Digistore24

Hi, I’m Hanna — a Product Design Manager with 12+ years in design and 8+ years focused on digital products.

I’ve worked across startups, agencies, and in-house teams, helping companies improve activation, conversion, and product strategy. My work sits at the intersection of design execution and product thinking — from discovery and research to delivering measurable outcomes.

I’ve built and scaled design teams, introduced research and discovery practices from scratch, and worked closely with product and business stakeholders to make better decisions. I also regularly mentor designers as they grow from execution-focused roles into more strategic product thinkers.

I can help you with Portfolio and case study reviews Growing from mid-level to senior designer Product thinking and design strategy UX research and discovery Stakeholder communication Navigating ambiguity in product teams

Expertise

Sessions with Hanna Smarhunova

• Portfolio Review & Revamp (30 min): In these mentorship, we'll review your existing portfolio and provide constructive feedback for improvement. You'll receive guidance on enhancing visual appeal, organizing content, and targeting specific audiences. Revamp your portfolio to make a lasting impression and increase your chances of landing dream projects or job opportunities.
• Elevate your Design Thinking (30 min): Elevate your problem-solving skills in five stages. You'll learn to empathize with users, generate innovative ideas, and create user-centered solutions. Through hands-on exercises and real-world challenges, you'll gain confidence in tackling complex problems creatively. Unlock your creative potential and become a design thinking master.
• Craft Your Portfolio (30 min): In these series, we will learn to create a standout portfolio that impresses potential clients and employers. Through personalized guidance, we'll help you showcase your best work and highlight your unique skills and talents. Learn to tell a compelling story through your portfolio and present yourself as a creative force in your field. This mentorship will equip you with the tools to elevate your career and open doors to exciting opportunities.
• Getting Buy-in (30 min): As a leader, you're often needing to get buy-in from stakeholders. Buy-in is the result of showing your team why your idea achieves their goals. Let's discuss your challenges and how you can navigate them better to influence.

What mentees say

“Thanks a lot for the clear feedback and the friendly atmosphere! It was a pleasure to discuss my portfolio and further actions:)”

“I had a good session with Hanna, where her amazing communication skills truly shone. She provided valuable insights into my career path as a product marketer and founder, motivating me to explore new opportunities. While her subject knowledge and problem-solving skills were average, her encouragement made a significant impact. I recommend booking”

“Really valuable mentoring session. She carefully reviewed my LinkedIn profile, portfolio, and resume, offering constructive feedback and practical suggestions to make them more impactful. The session was insightful, supportive, and definitely worth it. Highly recommend connecting with her!”