India🇬🇧

About India

Creative Director at Freelance

As a creative, I aim to create delight in everyday experiences. I specialise in user experience, visual communication and user interface design. I am a freelance Creative director but until recently was Creative Director at AKQA. In this role I was been responsible leading teams and setting creative direction on a range of accounts, including Versace, Jimmy Choo, Rolls-Royce, SKIMS, Selfridges, Sephora and Burberry.

I also led the creative for Run For Heroes. We launched the fundraising campaign #Run5Donate5Nominate5 on Instagram which raised over £6.7 million for NHS Charities Together COVID-19 appeal. It became the most successful virtual fundraiser in the UK ever, and third globally.

I have also spent time working as a freelance designer working on motion graphic projects for companies like McLaren & BT, digital product development and interface design for smaller businesses such as SH:24 & Fettle, as well as graphic design & visual communication projects for Tenzing, Ocado & Paymentsense. I have also worked on the creation of brands and their supporting collateral for start-up businesses and not-for-profits like A Plate For London.

Expertise

Sessions with India

• Creative consultation (30 min): These sessions can be used as best suits your requirements — for business queries, creative process audits, design feedback etc.
• Figma 101 (30 min): In these weekly sessions, immerse yourself in hands-on learning with Figma as we explore the 5 fundamentals of visual design. Discover the art of spacing, understand the logic behind visual hierarchy, explore typography essentials, and harness Figma's powerful features like auto layout. Finally, bring your ideas to life with quick and impressive prototypes. This practical experience will equip you with the skills to design visually captivating and user-friendly interfaces.
• Portfolio Review (30 min): In these mentorship, we'll review your existing portfolio and provide constructive feedback for improvement. You'll receive guidance on enhancing visual appeal, organising content, and targeting specific audiences. Revamp your portfolio to make a lasting impression and increase your chances of landing dream projects or job opportunities.
• Goal setting (30 min): Take a holistic approach to your career with this mentorship series. Learn to build out personal and professional goals to align with your desired career roadmap or help you identify the paths you would like to take. From identifying skill gaps to exploring potential career paths, we'll provide insights to support your long-term success. Our mentorship will help you make informed decisions and set a solid foundation for a fulfilling career journey.

What mentees say

“Had the best session with India! She really helped me in gaining insight on the fashion creative direction freelance environment right now:) I learnt so much and will recommend India to everyone!”

“India is super easy to talk to, and full of knowledge and experience. She helped me clarify some things about my career goals, and gave some great advice on portfolio creation. She also dealt really well with a technical failure during one of our sessions, booking another in as a replacement with no bother. Thanks!”

“I had a great session with Inida! She gave me great insight into what working in a creative agency/role is like and gave some great ideas for my future career plan!”