Armenia

Generalist Product Management

Bachelor's degree

Ivan Shishkin

Product strategy

Problem-solving

Organisation skills

Leadership

Analytical skills

Miro

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

How to maintain trust, commitment, accountability deliver results while handling conflict

Avoiding common dysfunctions

How to determine what is a good balance of skill sets for your organization's needs

Building balanced teams

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

How to set up the team for success by defining and measuring team's performance.

Choosing metrics and team goals

How to define and execute a successful launch and managing stakeholders expectations. (eg. MVP)

Launching new products or features

Identify and define potential product problems and generating possible solutions.

Identifying problems vs solutions

Ways to provide constructive feedback to team members.

Giving effective feedback

How to define an ambitious product vision and how to best communicate it to stakeholders?

Creating a product vision

+29% YoY MRR  and +$Xm cross-sell revenue
 — reorganized team structure and hired 3 PMs along with 3 data analysts
 — set up a new experiments process giving 10x learnings
 — developed a new retention strategy that led to +7% LTV(2m)
 — implemented cross-sell process with Talent Inc (parent company)

Launched new business unit (online group lessons for kids) from scratch to 4k customers and product-market fit
 — built marketing and pricing strategy, sales funnel, educational product and customers service
 — hired managers for all departments with 70% A-players rate
 — built a positive unit economy with 60% gross margin (compared to 35% benchmark) 
 — achieved positive EBITDA

Launched new product (e-workbook for state schools) from scratch to 45k users
 — hired the whole team: product, content, sales, and operations (30 team members)
 — negotiated commercial and b2g terms for product distribution
 — tested three monetization models (b2c, b2b, and b2g), signed 3 b2g contracts in Russia and Kazakhstan

Product marketing and product management:
— funnels optimization;
— users activation and intensity rates increasing;
— ARPU boosting;
— hypothesises generation and testing;
— A/B tests, custdev, CJM, user stories, job stories.

Technical part:
— payment systems integration;
— conversion to successful payment increase;
— number of payment errors descrease.
Business part:
— contracts with acquirers;
— acquiring fee optimisation;
— alternative payment methods implementation.

Financial analysis and forecasting:
— reports automatisation;
— revenue and economic revenue forecasting;
— marketing activities analysis;
— loyalty program analysis;
— plan/fact reports.

Ivan Shishkin🇦🇲

About Ivan Shishkin

Expertise

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