James Nicholls🇦🇺

About James Nicholls

Lead Product Manager at Axis

Want a simple framework that you can use to propel your product career? Check out https://productjimmy.com/lift ..If you're looking for guidance on product management, strategy, analytics or overcoming challenges in your product journey, I’d love to help. With 8 years of experience in product management, I’ve successfully built and managed products across financial services, logistics and educational technology. I’ve managed products generating $1B+ in ARR and serving millions of customers, while navigating the complexities and trade-offs that come with high-stakes decisions.

I’m passionate about shaping product vision, developing strategy, launching impactful solutions and leveraging customer insights to create exceptional experiences that drive business outcomes and exceed OKRs. I hold a Bachelor's degree from the University of Sydney and a Business Analytics Specialisation from The Wharton School, which further strengthen my approach to data-driven decision-making.

Let’s connect and work together to accelerate your success.

Want a simple framework that you can use to propel your product career? Check out https://productjimmy.com/lift

I share one practical product career lesson a week on LinkedIn: linkedin.com/in/jrnicholls

Expertise

Sessions with James Nicholls

• Free Intro Call — Product Career Clarity Session (20 min): Let's spend 20 minutes figuring out exactly where you're at in your product career and what's holding you back — whether that's landing your first PM role, prepping for interviews, or leveling up in your current position. You'll walk away with: A clear read on your current strengths and gaps as a PM 1-2 concrete next steps you can act on immediately A sense of whether deeper, structured mentorship makes sense for you No fluff, no generic advice — just a focused conversation to help you find direction. If it feels like a good fit, I'll also share how we could work together more deeply.
• Product Operating Model — 3-Session Mentorship (60 min): For PMs with 3+ years who already run the job well and want to level up how they run product. Three 60-minute 1:1 sessions, built on your real products, roadmap and numbers. What we'll cover: Session 1 — Score your operating model: strategy, metrics, discovery, roadmap, delivery and more. We pick the two areas that matter most for you. Session 2 — Build area one on your real roadmap and numbers. Session 3 — Build area two, then re-score and map out what's next. Every session ends with a written pack and one thing to put into practice that week. Anything you share about your company stays strictly confidential.
• The PM Career Accelerator — 4-Session Mentorship (45 min): A structured 4-session program built to move you from "stuck" to "interview-ready and confident" — covering the exact skills that get product managers hired and promoted. What we'll cover: Session 1 — Resume & Positioning: Rebuild your resume and LinkedIn to clearly communicate your impact and stand out to recruiters Session 2 — Interview Mastery: Behavioral and product sense interview prep, including a personal STAR-method story bank Session 3 — Product Operating Model: Learn a practical framework for how strong PMs run discovery, prioritization, and execution Session 4 — Career Roadmap: Build a 90-day plan for your next role or promotion, plus negotiation guidance By the end, you'll have an interview-ready resume, a repeatable interview framework, a working knowledge of a real product operating model, and a concrete plan for your next 90 days.

What mentees say

“I had an outstanding experience with James during our session. His amazing communication and deep subject knowledge truly transformed my perspective on my approach to Product and Revenue. He motivated me to embrace a direction I had been hesitant about, and his exceptional problem-solving skills provided clarity and encouragement. I highly recommend booking a session”

“I just had my first session with James and can’t recommend him enough. He was friendly, encouraging and quickly understood what I wanted to get out of the session. The conversation had a great flow and covered a lot without ever feeling rushed. James shared thoughtful, practical insights, suggested clear next steps, and explained the reasoning behind his advice.”

“I had an outstanding experience with James as my mentor. His amazing communication skills and deep subject knowledge allowed him to clearly articulate his insights and truly understand my goals. I appreciated his motivation and exceptional problem-solving abilities, which led to actionable advice tailored just for me. I highly recommend having a chat with James and getting some clarity”