Karla Cruz Costa🇧🇷

UX Research International Senior Manager at DiDi / 99

About Karla Cruz Costa

UX Research International Senior Manager at DiDi / 99

I am a Senior UX Research Manager at 99/DiDi, a prominent global mobility technology platform. With 16 years of experience in UX, digital product strategy, user research, service design, and design thinking, she has collaborated with renowned brands like PagSeguro (Brazil fintech unicorn), Samsung, Volvo, Renault, LG, Whirlpool, Mondelēz, and Walmart. I hold a postgraduate degree in Interaction Design, and an MBA in Business Management from FGV, providing a comprehensive understanding of user behavior, technology, and strategic business aspects. Beyond my professional achievements, I am a dedicated leader, fostering talent development and sharing expertise through teaching in MBA and hands-on courses. I can help you make your UX or Product career more strategic and evolve in different Design disciplines to become a leader.

Expertise

DesignProduct ResearchUX ResearchUX DesignService DesignGeneralist Product ManagementProduct strategyCommunicationCollaborationProblem-solvingCritical-thinking

Sessions with Karla Cruz Costa

General Mentorship Session (30 min)