United States

Content Marketing

Direct Marketing

Account-based Marketing (ABM)

Community Management

Product Marketing

Content Strategy

Business Transformation

Fairleigh Dickinson University

Lauren Novy

Director of Marketing

Social media marketing

Communication

Collaboration

Problem-solving

Organisation skills

Stakeholder management

Leadership

Project management

Affiliate marketing

Content strategy

Email marketing

LinkedIn writing

Marketing strategy

Video marketing

SurveyMonkey

ChatGPT

Mailchimp

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

How to determine what is a good balance of skill sets for your organization's needs

Building balanced teams

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Manage team expectations and get the most out of your meetings.

Running effective meetings

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Built and lead the B2B content marketing team for Franchise Sales & Development, overseeing lifecycle marketing and content strategies that engage both current franchisees and prospective owners. Direct tools, campaigns, and thought leadership that empower sellers, fuel net room growth, and deliver measurable impact through cross-functional collaboration across 25 Wyndham brands.

Promoted to steward corporate brand across enterprise-wide portfolio of products, programs, and partnerships

Recruited to build and manage team responsible for increasing awareness, adoption, and synergies across 6 brands.

Tapped to build internal capabilities from the ground up for demand generation: hired and trained a team, crafted innovative lead generation strategies, and evaluated strategic marketing solutions and partnerships.

Promoted to build and scale a new fire marketing team to successfully define, share, and drive the long-term growth of the Global Fire Products Business through direct and indirect partner channels.

Contributed to the business leadership team and indirectly supervised a team of three in building marketing and communications across product launches and projects within a $500,000 budget for $150 million business

Managed a $2 million budget to build a regional market intelligence program and marketing strategy.

Lauren Novy🇺🇸

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