United States

Graphic Design

UX Design

UI/ Visual Design

Branding and Identity Design

Design Operations

Service Design

Content Design

Product Design

Customer Experience (CX)

Growth Product Management

Front-end

Creative writing

Scriptwriting

Social media writing

Branding

Digital Marketing

Content Marketing

Event Marketing

Sales

Direct Marketing

Customer Success Management

Community Management

Interaction Design

Growth Design

Project Management

UX Research

Data Analysis

Content Creation

Linh Truong

Director of Marketing

Social media marketing

Relationship management

Public Speaking

Partnership

Product strategy

Communication

Collaboration

Problem-solving

Time management

Critical-thinking

Empathy

Team player

Presentation skills

Customer service

Conflict resolution

Stakeholder management

Leadership

Project management

Negotiation

Analytical skills

Brand positioning

Brand strategy

Campaign execution & analysis

Content creation

Conversion optimisation

Email marketing

Event organisation

Budget management

Market research

Marketing strategy

Video marketing

CAD design

User research

Salesforce

SurveyMonkey

Tiktok

Typeform

WordPress

Zapier

Adobe Illustrator

Adobe Photoshop

Adobe XD

Airtable

Canva

ChatGPT

Facebook Ads

Google Ads

HubSpot

Instagram Ads

Mailchimp

Adobe Creative Suite

Autocad

Google Analytics

• Streamlined departmental operations by reorganizing staff, implementing new procedures, and establishing clear priorities.
• Conducted comprehensive market research by gathering insights through interviews, surveys, fairs, and webinars, resulting in the development of innovative admission practices and service agreements that directly benefited students.
• Orchestrated the execution of successful marketing initiatives by overseeing recruiting and marketing agencies, as well as planning and executing Pay Per Click advertising, in-person and virtual events, social media, email marketing, and direct mail campaigns.

• Collaborated with the VP of Marketing to design and implement a labor-saving Customer Relationship Management (CRM) process in Salesforce, resulting in increased efficiency and better coordination among internal departments.
• Hosted engaging webinars to connect with partners, prospective students, and their families, serving as the main point of contact for Vietnamese partners and maintaining regular communication with them.
• Identified the visual content needs of the organization and established an in-house graphic design process.
• Produced various marketing materials, including presentations, brochures, flyers, landing pages, social media posts, and other marketing collateral.

• Foster strategic connections and affinity within the student community, including engagement with prospective students, regional groups, and College/degree-based interests. Communicate Bay Atlantic University's vision, mission, and student services, while also responding to inquiries regarding University services.
• Collaborate with the Marketing and Admissions team to develop trusted relationships with key accounts, stakeholders, and executive sponsors. Identify opportunities to cultivate, solicit, and steward student interest and engagement domestically and abroad.
• Maintain a thorough understanding of University policies and procedures related to students. Work closely with other departments, including Admissions, Student Services, and other campus partners, to ensure effective coordination and implementation of policies and procedures.

• Acted as the primary point of contact for all customer account management issues, building and maintaining strong, long-lasting client relationships while also negotiating contracts and closing agreements to maximize productivity.
• Established trusted advisor relationships with key accounts, customer stakeholders, and executive sponsors, ensuring the timely and successful delivery of solutions according to customer needs and objectives.
• Communicated progress on monthly lead acquisitions and conversions in a clear and timely manner. Collaborated with the marketing team to identify and pursue opportunities both domestically and abroad.

• Conducted thorough research and developed innovative concepts for high-end retail design projects.
• Led project presentations and client meetings in Vietnam while collaborating with senior designers and design directors from global offices.
• Oversaw the design process and ensured that designs followed both local and international codes and regulations, resulting in timely project completion and adherence to industry standards.
• Maintained excellent relationships with clients, consultants, and vendors throughout the design process.

• Conducted thorough research and developed innovative concepts for high-end hospitality projects. Collaborated closely with interior design departments in Vietnam, Singapore, and Hong Kong to turn concepts into detailed designs that met client needs and specifications.
• Analyzed client needs, and collaborated with consultants and vendors throughout projects to ensure that designs met local and international codes and regulations.
• Delivered InDesign training sessions across Vietnam and Singapore offices. Acted as a mentor to design interns, providing guidance and support to help them develop their skills and reach their potential.

• Designed and implemented interior design lesson plans for summer courses at EXPLO summer program, resulting in high student engagement and positive feedback from program directors.
• Planned engaging and age-appropriate activities for student groups, ensuring that all students were actively involved and had a positive experience.
• Supervised student groups, providing guidance and support as needed, resulting in a safe and enjoyable learning environment for all students.
• Maintained excellent relationships with program directors, colleagues, and students.

• Drafted plans and perspectives, and developed inspiration boards to create comprehensive design proposals that met client needs and expectations. Documented client meetings and worked on presentation skills to deliver engaging and effective presentations to clients.
• Attended the TPG Professional Development + Mentorship Program (PDMP), which includes weekly learning sessions on essential interior design, architecture, and planning topics. Demonstrated commitment to ongoing learning and professional development, and applied new knowledge and skills to projects to improve design quality and innovation.

• Developed familiarity with the international hospitality industry, gaining knowledge of different workplace environments, cultures, and preferences. Demonstrated adaptability and cross-cultural competency in working with diverse clients and teams.
• Created 2D drawings and realistic 3D renders to illustrate design proposals and concepts for client meetings and internal reviews. Developed strong visual communication skills to effectively convey design ideas and concepts to stakeholders.
• Produced comprehensive design presentations that showcased design proposals and provided clear explanations of design decisions and features. Ensured that all design deliverables met client needs and expectations and complied with relevant codes and regulations.

• Provided valuable support to design teams by assisting with various tasks, such as creating concept imagery, producing construction documents, generating 3D views, and compiling finish boards. • • • 
• Demonstrated attention to detail and commitment to quality in all aspects of work.
• Handled administrative duties effectively, including documenting, researching, and managing the firm's event calendar and material library. Maintained excellent communication with BHDP's representatives in the Cincinnati/Kentucky area, ensuring seamless coordination and smooth operation of office activities.

• Developed a solid understanding of interior design principles and practices through hands-on experience and mentorship from senior designers.
• Contributed to the design process by drafting area layouts for diverse workplace and multi-family projects. Paid close attention to details and effectively incorporated feedback from design teams.
• Built and maintained strong relationships with vendors, ensuring timely and cost-effective procurement of materials and equipment. Demonstrated excellent communication and negotiation skills to resolve any issues that arose during the project cycle.

• Contributed to event planning and execution, including logistics, budgeting, and vendor coordination, to attract and engage students in various activities and events.
• Produced visual content, such as flyers, posters, and social media graphics, to promote events and activities and increase student engagement.
• Participated in student outreach activities to raise awareness of the organization's mission and services among students and the wider community.

• Contributed to the production of Vietnam Pathfinder magazine by creating written and graphic content for various issues. Conducted research on a range of topics, interviewed sources, and authored articles for publication.
• Utilized design skills to create visually appealing layouts for print issues, incorporating photos, illustrations, and other visual elements to enhance the reader experience. Collaborated with the editorial team to ensure content was accurately represented in the final product.
• Demonstrated strong organizational and time management skills to prioritize tasks and meet project deadlines.

Linh Truong🇺🇸