Lorena Villa Parkman🇺🇸
Lead Content Designer at TikTok
About Lorena Villa Parkman
Lead Content Designer at TikTok
Bilingual content designer and strategist with a 14-year background in print and digital. My entire career has been about hunting for just the right words to help a reader or user understand an idea, and guiding other writers to grow and bring their words to life.
I’ve hired and mentored writers for digital products and led teams of reporters as a magazine editor. I’ve written from error messages to magazine cover stories, coordinated the publication of content for websites with over 40M users a year, performed site audits, launched a chatbot, and taught Language Studies at a university level.
I love biking, architecture, adventures in nature, and reading anything published by Verso Books. I believe that tacos, more than a noun, are a way of life.
In my daily life I speak English, but at night, I still dream in Spanish.
Expertise
Sessions with Lorena Villa Parkman
- Mentorship Session (30 min): General mentorship
What mentees say
“Lorena is so knowledgeable on many areas related to content strategy, UX, technical writing, and content development in general. I've learned from her so much from just one session. She provides great suggestions and resources. I can't wait to be mentored by her again soon!”
“It was such a joy to connect with Lorena. She was able to quickly and succinctly provide insightful feedback on my portfolio and on my 'elevator pitch.' Lorena reminded me of the importance of telling my unique story when interviewing (and t/o my portfolio). She has a great positive vibe and is easy to talk with.”
“Lorena is so very helpful, going above and beyond to meet my individual needs. I highly recommend!”