

Head of Design at Graphne Design
Head of Design at Graphne Design
β‘ Full Stack Design Leader & Creative Director Mentor
20+ Years of Impact at: Amazon Ads, Betfair, Pokerstars, KPMG, Emplifi, Technicolor
π I specialize in end-to-end full stack design delivery and creative strategy.
As a Creative Director and Product Design Leader who has worked successfully across both global design agencies and embedded in-house teams.
I understand that a design career brings both incredible joy and complex obstacles. My mission is to help you navigate those pressures and convert challenges into growth opportunities.
Key Areas I Mentor On:
Leadership & Strategy: Defining Product Vision, building high-performing teams, and mastering strategic influence across organizational structures.
Creative Direction & Brand: Delivering Global Brand Identities, ATL/BTL Marketing Campaigns (Digital/Print), Logo Design, and comprehensive media communication.
Product Craft & Systems (UCD): Refining design crafting skills, mastering Design Systems governance, and sharpening design critique sense for truly user-centered products (UX/UI, User Research/Testing).
Career Growth: Guidance on portfolio reviews, career transitions, and effectively articulating your value to stakeholders.
Ready to master product delivery and elevate creative brand execution?
Let's connect >