United Kingdom

UX Design

Branding and Identity Design

Product Design

Interaction Design

BSc Industrial design engineering and product development

Luis Hermosilla

Lead Experience Designer

Public Speaking

Collaboration

Problem-solving

Stakeholder management

Leadership

Figma

Framer

Miro

Adobe Creative Suite

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

Making remote and globally distributed teams work for you and your needs.

Working remotely

Learn essential burnout prevention techniques and replenish physical and emotional energy.

Managing burnout

Talk to people who have learned to manage their imposter syndrome.

Dealing with imposter syndrome

Talk to other immigrants about the nuances and challenges of working in the tech industry.

Being an immigrant in tech

Keeping your sanity, career growth and job satisfaction.

Surviving a merger or acquisition

Navigating micro-aggression, getting paid what you are worth and finding a community.

Being a woman in tech

Strategies for maximizing your design internship or co-op program.

Getting the most out of my internship

Tips for transitioning into a new role or company.

Changing roles

How to successfully prepare and position yourself for a job promotion?

How to get promoted

How to ask for a promotion and negotiate for salary raise?

Negotiating a job offer

How to think about design career paths and what progression looks like for designers?

Design career path

Get actionable feedback on your resume or portfolio.

Resume and portfolio review

Practice HR, technical and behavioural interviews with mentors.

Practice mock interviews

Talk to people who've broken into the tech industry and learn their stories.

Breaking into tech

Learn the best ways to answer technical interview questions with frameworks

Acing technical interview questions

How to set up the team for success by defining and measuring team's performance.

Choosing metrics and team goals

Best practices for running productive design critiques.

Running effective design critiques

Methods of prototyping and solution validation. When to use which kind of prototype (eg. Webflow, Notion, etc)

Prototyping methods and tips

Manage team expectations and get the most out of your meetings.

Running effective meetings

Learn how to properly present your work and share ideas and opinions.

Presenting your work with impact

How to work with team members with different skill sets but towards a common goal?

Working cross-functionally

Methods and models of exploring, deciding and delivering design.

Building a design process

Managing being the only designer at your company and working with non-designers.

Being the only designer

Explore different generative and evaluative research techniques. User research synthesis and presentation.

Conducting good user research

Ways and resources to improve your design skills.

Improving design skills

Navigating the working relationship with PM's and engineers as a designer.

Working with product and engineering

How to create personas, and leverage them in design.

Creating and leveraging user personas

Ways to provide constructive feedback to team members.

Giving effective feedback

How to conduct interviews, what to ask, and how to analyze your results? (eg. user interview)

Conducting effective customer interviews

What are design systems and how to work with them?

Building successful design systems

Slalom Build is a division of Slalom, a global consulting firm that specializes in strategy, technology, and transformation. Together, Slalom and Slalom Build offer comprehensive solutions for our clients, supporting them at every stage of their journey. Whether it's early-stage strategy and technology guidance, digital product creation, or workforce modernization, we've got it covered.

In my role as a Lead Experience Designer, my primary responsibilities include:

— Partnering with clients to leverage my product and design expertise, guiding and mentoring them in best practices and industry standards to find optimal solutions.
— Facilitating discovery and research through Human-Centered Design (HCD) methodologies and workshops.
— Prototyping solutions and validating them internally and with users.
— Designing high-fidelity products for implementation, either by Slalom Build or their internal teams.
— Collaborating with the client's team to define the scope and backlog of features and solutions, and generating a vision for future-proof solutions.
— Evangelizing Human-Centered Design (HCD) methodologies and mentoring clients in best practices for post-engagement ways of working.


In addition to client relationship activities, I have been actively engaged in the following:

— Delivered designs for two Hackathon projects, implementing new technologies and providing an AI-focused solution with business opportunities, both of which were selected as finalists.
— Collaborated with sales and client leadership to deliver materials and support for pre-engagement tasks, ensuring successful client conversion.
— Facilitated creative, HCD, and design thinking workshops and talks to cultivate a design-centric culture within the company across various capabilities.

As the Lead Product Designer at Florence, my role involved managing the product design team and contributing to the business vision and design. Since joining, some of my tasks included:

— Mentoring and coaching the more junior designers in the team in the then-current industry standard methodologies and tools, helping them grow in fields where they felt they lacked knowledge.
— Organizing and migrating the design files, ensuring they were up-to-date and accessible by everyone through the use of the right tools in each case (e.g., Figma, Mural, Notion).
— Coordinating design-focused workshops and involving different parts of the business and departments.
— Contributing to a wider team project of a rebrand from a visual and design point of view, as well as establishing a new vision and mission and their attached tone of voice.

As a Product Design Lead, my role evolved into a direction where, while still being an individual contributor as part of one of the product teams, I also led shared initiatives within the design team, as well as assisted other teams within the company. Some of my duties were:

— Coordinated the work and backlog of design initiatives, such as the implementation of a rebrand of the visual identity and delivering new features to multiple of its products.
— Aligned on the design of product marketing initiatives, such as the public website, app store images, and marketing materials, defining guidelines regarding the application of some visual identity patterns.
— Helped and supported content design, as well as marketing, in the creation of new assets and handover between different designers.

Coople is on a mission to help people work more flexibly. With the help of a platform that enabled users to pick the best shifts based on their availability, they enabled them to get a full week of work for different roles and job profiles. As a Senior Product Designer, my day-to-day job involved:

— Applying design thinking methodologies to bring to life or improve existing features or products.
— Providing UX feedback on how to improve the product's experience.
— Developing and designing concepts for new features and improvements to existing functionalities.
— Implementing design principles, methodologies, as well as processes and accessibility.
— Helping build a design system to be used across all their products.
— Expanding the reach of the design team within the company's vision and mission.
— Coordinating the creation of a cohesive DesignOps team to help enhance collaboration between the different designs across the company.

Rush Partners was an iGaming and sports betting company focused on digital and online betting products covering multiple markets and sports cross-platform, including desktop and mobile sites, as well as mobile apps for multiple regions, especially Scandinavia and the UK.

As the product designer in charge of the design and product management of some of the company's products, my main tasks were:

— Led the redesign and creative direction of multiple current products of the company, from a creative and project-managing perspective, assessing based on markets, trends, and UX.
— Reviewed current designs, researched, and proposed new designs to improve the UX as well as the visual aspect of multiple products and functionalities of existing products.
— Wireframed and prototyped new designs for new and existing products.
— Coordinated and managed design implementation tasks with the in-house development team as well as outsourced teams, coordinating the handover of the new designs and ensuring a thorough QA of those when developed.
— Created and owned the creation of brand guidelines for both the main company brand and some of the products managed by the company, both in terms of branding and product specs.
— Created branded materials, both marketing and corporate-focused, such as documents, artwork, stationery, and social media materials.

MBJ was a digital agency that offered end-to-end Website as a Service (WaaS) solutions. Based in London, they had an international portfolio of clients. In my role as a UX/UIX Designer, Front-end Developer, and Project Manager, I was responsible for:

— Managing communication with the client and guiding them through the entire process, from the kick-off meeting, designing and building the site to launching the website, app, or platform.
— Designing projects, starting from wireframes, building prototypes, testing and updating, and finally developing sites using WordPress and a curated framework theme.
— Designing, consulting, and assisting clients in the UI field for some client platforms and apps, establishing the right structure and user experience.
— Maintaining and updating existing websites, redesigning elements if necessary to adapt them to the latest design trends.

WeGo CITY was a pioneering startup dedicated to developing a revolutionary mobile app that aimed to consolidate all leisure offerings into a single platform. The app aimed to provide curated and personalized plans tailored to individual user profiles. In my capacity as a UI/UX Designer, Developer, and Industrial Design Coordinator, my responsibilities encompassed:

— Designing and developing web interfaces not only for the corporate site but also for the marketing department, including the creation of promotional landing pages.
— Collaborating with the DevOps team to contribute to the design and development of the web app. This involved utilizing pre-defined AngularJS modules and implementing custom HTML5 and CSS3 code, seamlessly integrated into the site.
— Analyzing, designing, and developing various stationery products to support the promotion of both the company and the app. These materials played a crucial role in enhancing the company's visibility and communicating its unique offerings to potential users and stakeholders.

Modyo is a digital agency offering a myriad of solutions to assist companies in enhancing or establishing their online presence. With an international team collaborating closely with clients worldwide, my role as a web designer and front-end developer primarily focused on:

— Designing and prototyping new pages for existing websites, incorporating pre-defined UI elements and creating new ones based on specific requests.
— Developing the approved designs using their custom CMS, incorporating existing snippets, and utilizing HTML5, CSS3, and Bootstrap. Rigorously tested for responsiveness and optimal user experience.
— Updating and redesigning existing websites in response to new requests and current web design trends. This involves refining UI and UX elements and creating new ones, all in alignment with the established look and feel guidelines defined by the general style of the site.

At Napalm Records, an Austrian independent record label specializing in heavy metal and hard rock, we manage and produce records for over a hundred artists worldwide. In my role as their web designer, I had the exhilarating responsibility of:

— Crafting and bringing to life websites, not only for the corporate site but also for some of our incredible artists. I infused these digital spaces with vibrant artwork from their releases and other assets showcased in their printed materials.
— Improving the design and code of existing websites, staying ahead of the curve with the latest design trends. My focus extended beyond aesthetics, ensuring optimal SEO for each site and conducting brief user research to make impactful updates. It's not just about websites; it's about creating immersive online experiences for music enthusiasts globally.

Outside of working hours, I enjoy dedicating my time to assisting friends with their ideas, supporting small upcoming companies, and collaborating with bands under the pseudonym Luigiht, which represents my most creative work. In this capacity, and as a multidisciplinary designer, I have undertaken the following:


— Designing and building websites for more than fifty clients worldwide, including companies, individuals, music bands, and events.
— Creating brand identities for various brands and companies, some of which involve developing brand guidelines and assets such as banners, icons, emblems, and typographies.
— Designing artwork for music albums, vinyl, cassettes, and digipacks for over twenty international bands across different genres.
— Producing posters, banners, brochures, and other promotional and marketing materials for companies, events, and bands.

Northwind Promotions and Events was an artist and event management company located in Balingen, Southern Germany, and a proud member of the Music Managers Forum, the world's largest professional community of music managers. Managing a diverse roster of over twenty artists across Europe, I served as the head of design for the company for more than four years, responsible for:

— Creating and maintaining their online presence by designing and building corporate websites as well as individual band sites.
— Ensuring the continuous upkeep and updating of various sites, and when requested by clients, undertaking redesign projects. This included refreshing UI elements to align with prevailing web design trends.
— Designing a range of printed and promotional materials for both the company and its artists. This encompassed the creation of posters, artwork, banners, logotypes, and merchandising, contributing to the overall branding and promotion efforts.

Luis Hermosilla🇬🇧