Iran

Digital Marketing

Master of Arts (M.A.)

Mahgol Nezami

Senior Digital marketing Specialist

Communication

Collaboration

Problem-solving

Time management

Budget management

Marketing strategy

Video marketing

ChatGPT

Figma

Google Ads

Google Data Studio

Google Analytics

Team player

Report to: Digital Marketing Manager

Not only doing Passenger and Driver acquisition for Snapp, but also the performance marketing for other Snapp ventures like SnappFood, SnappPay, SnappTicket, SnappTrip, SnappMarket, SnappDoctor, etc.

• Develop and manage digital marketing campaigns according to business goals OKRs
• Develop and implement campaigns with a focus on high growth in revenue and ROI
• Create, Manage and Analyze Google Ads campaigns and Manage the budget of campaigns
• Optimize CPM, CPC, CPI, CPA, and CPL campaigns
• Measure CAC, CLV, KPI, and CR
• Offsite and Onsite SEO activities for Snapp and other Snapp ventures
• Write copy for Digital campaigns
• Regularly track and observe competitors' behaviors
• Measure and report performance of online activities by using Google Analytics, Adjust, AppMetrica, and in-house BI system
• Work with the graphic team to create unique and engaging content
• Work directly with a finance team and have sufficient knowledge about contract preparation, and financial matters

• Set up goals with OKRs
• Develop and implement campaigns with a focus on high growth in revenue and ROI 
• Create and set up Google Ads campaigns 
• Manage and Analyze Google AdWords campaigns 
• Optimize CPM, CPC, CPI, CPA, CPL campaigns 
• Manage and Provide content for new Digital campaigns
• Measure CAC, CLV, KPI, and CR
• Manage Digital Marketing campaigns budget
• Suggest activities for improving the quality of online Ads
• Observe competitors' behaviors in Digital Marketing
• Measure and report performance of online activities by using Google Analytics, Adjust and in-house BI system

• Planning for offline and online marketing
• Creating visual contents
• Preparing content for social media (photos, videos, and MP3)
• Participating in daily scrum meetings
• Reporting

• Planning for Offline and Online marketing
• Social Media management
• Creating visual contents based on our goals
• Preparing contents for Social Media, Email, SMS, Banners and offline marketing
• SMS marketing
• Email marketing (with MailChimp)
• Daily, weekly and monthly reports
• Negotiate directly with the manager and customers
• Marketing budget management
• Google analytics survey
• CPC banner advertising

Mahgol Nezami🇮🇷