Brazil

Anhembi Morumbi University

Manuela Lopes

Product Designer

Designing new Growth solutions for Survey Monkey core.

• Design solutions to increase conversion and retention.
• Definition and design of growth products in collaboration with cross-functional teams.
• Ideation/co-design workshops with other teams & leadership.
• Definition of user cases, hook model, and scenarios.
• User testing and competitor analysis research.
• Definition of flows and interaction.
• Design solutions through Problem Solving and Human-Centered Design methodologies.
• Alignment sessions with Stakeholders.
• Frequent meetings with engineers about releases in production for optimisation.
• Quality assurance with Engineering & other teams.

Designing new experiences for Restaurants, focused on Assistant and Super Restaurants.

• Definition and design of products in collaboration with cross-functional teams;
• Gamification mentor;
• Creation of gamified products to better engage users, increasing retention and growth;
• User interviews and A/B testings to understand the needs;
• Alignment sessions with Stakeholders;
• Creating low hanging fruit opportunities with big impact;
• Problem Solving and Human-Centered Design to solve the user's pain; 
• Management and mentorship;

Designing new Growth products for Mexico BU

• Definition and design of growth products (like MGM, and Revamp of websites and emails) in collaboration with cross-functional teams.
• Ideation/co-design workshops with other teams & leadership.
• Definition of user cases, hook model, and scenarios of MGM products.
• Definition of flows and interaction.
• Design solutions through Problem Solving and Human-Centered Design methodologies.
• Alignment sessions with Stakeholders.
• Frequent meetings with engineers about releases in production for optimization.
• Quality assurance with Engineering & other teams.

Product Designer in the payments area, designing solutions, and bringing new features that better connect driver and passenger to financial means.

- Anticipate our customers and business needs;
- Prototype screens and flows that make sense for a large range of users;
- Create apps for DiDi and 99;
- Work with two very different users (Driver and Rider), with different backgrounds and needs;
- Create and implement a design system;
- Create the most adequate user journey;
- Work with different areas to achieve the best result

Residency program of Google for Startups (Designer UI/UX)

At N2B I was able to grow and create the design area of the company, there I made the redesign project of the N2B app and also created its variants like MyNutri and Smart Nutri. The project was challenging and demanded a lot of research and a cold hard feeling of "you got this, trust yourself", but at the end of the day it was totally worth it, I was able to create a solid new branding and teach/lead the design team that works at the company. 

- Create prototypes
- User testing with local customers
- Create solid brandings 
- Work with amazing people

Manuela Lopes🇧🇷

About Manuela Lopes

Expertise

Sessions with Manuela Lopes