Marinela Qeraca🇩🇪

Head of Product, Marketing and Data at WorkerHero

About Marinela Qeraca

Head of Product, Marketing and Data at WorkerHero

Hi, I am Marinela and I have 10+ years of experience in Product Management. I am located in Berlin and currently working at WorkerHero - an HR Tech company.

I can help you with: AI in Product Management Defining and communicating product vision and strategy. Roadmapping and prioritization techniques. User research and persona development. Creating and managing product backlogs. Defining and rolling out OKRs. Product Marketing

Leading and building product teams. Coaching and mentoring junior product managers. Conflict resolution and performance management.

Implementing Agile frameworks (Scrum, Kanban).

Develop Go-to-Market Strategies Launch planning and execution. Market research and competitive analysis. Customer segmentation and targeting. Effective communication and documentation practices. Defining and tracking key metrics and KPIs. A/B testing and experimentation. Analyzing user feedback and data. Managing products through various lifecycle stages. Iterative development and MVPs. Insights into HRTech industry

Expertise

ProductAIMarketingGeneralist Product ManagementUX DesignProduct DesignCustomer Experience (CX)Data Product ManagementData ScientistDigital MarketingGrowth HackingProduct Marketing

Sessions with Marinela Qeraca

Mentorship Session (30 min): Mentorship session

What mentees say

“I just had a mentoring session with Marinela and found it incredibly valuable. She gave me the opportunity to bring a real challenge I’m currently facing at work, and rather than simply giving me an answer, she walked me through how she thinks about the problem and how she would approach it.”
Bianca Amorim, Head of Visual Communications at Eo Ipso Communications

“I had a great mentoring session with Marinela. She was incredibly supportive, positive, and empathetic, and shared very meaningful insights about my career and the job market. I really appreciated how approachable and thoughtful she was throughout the conversation.”
Mariana Akina Kamino, Marketing Team Member at TLMJ

“I had an incredible session with Marinela, who provided invaluable guidance on showcasing my strengths and achievements for job interviews. Her amazing communication and problem-solving skills made the process enjoyable and insightful. I highly recommend her to anyone”
A. Rebecca, Global Brand Manager