Michael Kelly🇳🇿

About Michael Kelly

Creative Director at Open Lab

Kia ora, ko Michael ahau.

I have 18 years of experience in the creative industry, working across agencies, government projects, and higher education—leading design initiatives that align with strategic objectives and audience needs.

I played a pivotal role in Open Lab, an enterprise studio dedicated to delivering real-world design solutions in collaboration with government agencies, state-owned enterprises, researchers, and industry partners. In addition to leading and managing multiple projects, I mentored emerging design talent, guiding interns through hands-on projects to build their confidence and professional skills.

As a creative lead, I take a multidisciplinary approach, crafting engaging content across digital, print, social, and multimedia touchpoints. I thrive on simplifying complex ideas, optimising creative workflows, and fostering strong relationships with clients and teams.

I’m passionate about supporting creatives in their career growth, leadership, and navigation of the design industry. Let’s connect!

Expertise

What mentees say

“Michael Kelly is one of the brilliant minds to guide you in your journey. The best thing is that he is approachable, experienced and helpful. A lot to learn and enjoyed the learning experience. Thanks heaps.”

“My session with Michael was excellent. I particularly appreciated his genuine and authentic approach, which resonated deeply with me, especially given his background in the education sector – a field I greatly admire. He demonstrated a kindness and nurturing quality that felt truly like that of a true Kiwi, and these are characteristics I value highly.”