Turkey

UX Design

UI/ Visual Design

Product Design

Bachelor's degree

Mostafa Esmaeili

Founding Product Designer

Website & Portfolio

Medium

Communication

Collaboration

Problem-solving

Empathy

Team player

Leadership

Figma

Introduce yourself, define mentoring expectations and goals. Learn and grow together.

General mentorship

Understanding factors that lead to a motivated team - recognition, communication and more.

Keeping team members motivated

Understand the process of training, motivating and directing your team members.

Managing people

How to create a positive workplace culture that drives collaboration and productivity?

Fostering a good team culture

Steps to building and maintaining a strong, cohesive and effective team.

Building an effective team

Learn the tips to successfully manage a team in a remote environment.

Managing a remote team

How to maintain trust, commitment, accountability deliver results while handling conflict

Avoiding common dysfunctions

How to determine what is a good balance of skill sets for your organization's needs

Building balanced teams

How to think about design career paths and what progression looks like for designers?

Design career path

Defined product vision, design strategy, and growth roadmap for a self-custodial crypto wallet on EVMs (mainly on Arbitrum) from day one.

• Led 0→1 product launch end-to-end: applied a Jobs-to-be-Done framework to surface users' core
hiring criteria, then used an Opportunity Solution Tree to ruthlessly prioritize features for the MVP —
shipping on schedule with a Day-30 retention rate of 41%, exceeding the 35% target set for the
initial release.
• Designed a first-of-its-kind multi-network token-merge system using progressive-disclosure
principles; A/B tested two information architectures and shipped the variant that reduced task-
completion errors by 34%.
• Redefined crypto lending UX from scratch, applying HIG and Material Design 3 guidelines to ensure
gesture coherence on iOS and Android; usability testing showed a 28% drop in support tickets
related to borrowing flows.

✨ Achievements:
• Spearheading the development of Blu Bank’s inaugural product line, focused on delivering a seamless desktop-first banking experience.
• Pioneered the MVP design, ensuring a robust foundation that aligns with user-centric principles and scalability.
• Established a cohesive design strategy that streamlined the development process and set the standard for future product iterations.
• Successfully integrated advanced security features and compliance protocols, reinforcing customer trust from the outset.
• Collaborating closely with cross-functional teams to refine user flows, aiming to set a new benchmark in digital banking usability.

✨ Achievements:
As the lead product designer for multiple products at the Saman Bank (Mobillet, Baloan, Badban, Taloan):

• Developed a design team roadmap ladder and role positioning framework from the ground up to structure and clarify responsibilities across a growing product landscape.  
• Scaled the design function to support emerging business lines with a lean team setup, balancing quality and speed of delivery.  
• Implemented inter-team and intra-team collaboration models to improve cross-functional efficiency and internal communication.  
• Introduced the “Un-Fix” model to maximize the team’s agility and adapt to limited & junior design resources, enabling faster iteration and alignment. 
• Established feedback and knowledge-sharing practices within the design team and across departments, fostering a learning and continuous improvement culture.

✨ Achievements:

• Innovated key features like Split Bills, and Contact Transfer, driving a 20% increase in monthly active
users.
• Created a Personal Financial Management tool, spurring a 40% rise in user engagement.
• Revitalized the Gift Card feature, attracting a new user base and enhancing registrations by 5%.

✨ Achievements:
• Built the design team and product foundations from the ground up, contributing to the full 0→1 journey of DFreight’s digital freight platform.  
• Designed and implemented a scalable design system covering both customer-facing products and internal back-office panels.  
• Defined team structures and collaboration models to align product, engineering, and operations under a unified design approach.  
• Established core workflows and design standards, accelerating delivery timelines while ensuring consistency and usability across all touchpoints.

🎯 In Paradigm, We help businesses to improve Their experiences and products that work. Specialized in digital design for web and mobile apps.

✨ Achievements:

• Executed strategic plans, boosting ticket sales by 25%, and increasing revenue by 10%.
• Reimagined the digital product design approach, achieving a 50% uplift in customer engagement.

🏠 Remote Roofing is a one-click inspection service for property owners to get their roofs inspected using satellite imagery and computer vision.

✨ Achievements:

• Developed a robust business strategy for Ruppi, conducting market analysis and product development, which attracted over 500 prospective customers in pre-launch stages.
• Managed a team of 15, directing the creation of [specific product/service features], which improved my leadership skills and team dynamics understanding.
• Established relationships with 25 industry leaders and 10 potential investors, enriching my network and industry insights.
• Implemented innovative marketing strategies that increased our online engagement by 150%, yielding valuable insights into customer behaviors and preferences.

🚀 DMOND group is the first and largest Iranian accelerator/Incubator to find, nurture, fund and cultivate ideas and concepts to sustainable and profitable businesses.

🎯 Our vision is to be a self-sufficient entrepreneurial platform offering professional services to start-up and early-stage private companies, contributing to economic development in the regional community.

Mostafa Esmaeili🇹🇷

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