

CMO at IE
CMO at IE
Hi, I'm Nikolai, and I am a senior digital marketing leader with 10+ years of experience scaling global performance marketing mobile apps and games. I specialize in building ROI-driven acquisition systems grounded in advanced attribution, funnel analytics, and lead quality.
I have led end-to-end paid media across Google, Meta, TikTok, LinkedIn, programmatic, and SEO, managed large budgets, and built data-first marketing cultures using GA4, GTM, and BI tools. I work closely with Product, IT, Compliance, and BD to ensure scalable, compliant growth.
This role matches my experience in turning complex data into sustainable commercial impact.
Ask me about: building full-funnel digital marketing strategies, performance marketing, product management, and establishing a marketing team.
Let's turn your goals into sustainable commercial results.