

UX Strategist & Product Designer at Freelance
UX Strategist & Product Designer at Freelance
Hi, I'm Nina – and I've been exactly where you might be right now.
I spent 15 years in traditional advertising, art directing campaigns for VW, BMW, and Deutsche Telekom, before realizing my heart was in digital product design. Making that transition taught me more about design thinking, resilience, and reinvention than any course ever could.
Today, I work at the intersection of UX strategy, service design, and AI-driven product development. I've helped shape digital experiences for EnBW's energy transition, built scalable B2B platforms, and led teams through the messy, rewarding process of turning complex problems into clear, human-centered solutions.
What I bring to mentorship: My path wasn't linear – and that's exactly why I love mentoring. Whether you're navigating a career pivot, struggling with stakeholder pushback, trying to elevate design maturity in your organization, or figuring out how AI fits into your design practice, I've likely faced something similar.
I believe good design isn't about perfect pixels or trendy patterns. It's about clarity, empathy, and making things that actually work for real people. It's also about learning to advocate for design in rooms where it's not yet valued – and I can help you with that.
Let's connect if you're looking for honest feedback, strategic thinking, or just someone who gets the messy reality of design work. I mentor because someone once did the same for me – and because I genuinely believe we grow faster when we learn together.
Languages: German (native), English (fluent), French (basics) Based in: Hamburg, Germany Available for: 1:1 mentoring, portfolio reviews, career coaching, design critiques
“Very helpful and kind to guide me through the current market reality. Quite insightful person in terms of what the market demands and how I can position myself in a better way. Gave a very honest take on approaching job search & learn AI tools for future. Highly recommend booking a session.”
“My mentorship call with Nina was very helpful & insightful. Her communication style is very direct and gave constructive feedback on my resume & portfolio website. She helped me in understanding on how to make an impactful cv which brings out my unique skills while job hunting. I am following her comprehensible action items to improve my job application material.”
“I had a session with Nina and left feeling genuinely supported and clearer than I’ve felt in a long time. She’s warm, practical and incredibly empathetic, but also sharp in a way that helps you zoom out to the big picture and then back into the details that actually matter.”