

Principal Product Designer at Hy-Vee
Principal Product Designer at Hy-Vee
I’m a Principal Product Designer at Hy-Vee, leading UX direction and product strategy across digital experiences, mentoring designers, and partnering with product and engineering to deliver intuitive, personalized solutions.
I enjoy using my past and current experiences to foster design professionals from all walks of life — to grow, meet their career goals, or tackle any challenge ahead.
I prioritize working with people who show up authentically, so I only accept ADPList requests from profiles with a real photo and links to LinkedIn, a portfolio, or a personal site.
“I really enjoyed my session with Orion! He shared amazing ideas on what I can learn and explore in my design journey. I feel inspired and excited to put them into practice.”
“I had a fantastic session with Orion, a Principal Product Designer who went above and beyond to support me. He was proactive and reviewed my resume before the session, coming prepared with thoughtful feedback. During our meeting, he was generous with his time. He shared a curated collection of top UX portfolios, which was incredibly inspiring and helpful.”
“Orion provided an in-depth, honest portfolio and resume review! He offered suggestions, provided resources, and gave professional feedback on my current pieces. He showed professional courtesy and a true passion/desire to help me succeed in my career. I will be requesting to meet with him again very soon!”