

UX Researcher at Freelance
UX Researcher at Freelance
Hi, I'm Pacha! I'm currently a freelance UX researcher helping start-ups to manifest a user-centric mindset and build up research practices.
Before transitioning to the freelance route, I had worked in the cybersecurity industry for over 9+ years in B2B UX research. Dealing with complexity and sophisticated technologies always intrigues me. I believe research is all about the craft of inquiry, and only when the inquiry coming from the deepest curiosity about humans and technology, it could make an impact on the world.
I specialize in global B2B UX research, AI, machine learning, IoT, cybersecurity domains, and creative research. I'm happy to coach others for doing UX research in complex technical domains or B2B environment, or creativity in research.
Let's talk!
“Pacha is really approachable and knowledgeable. I love that she could quickly get what my ask is despite I have asked quite different aspects of research, including different research methods, how to be a research freelancer, how to run research for different industry, her point of view of balancing product/market/business.”
“Pacha is an empathetic and seasoned researcher with experience in various product areas. She provided very helpful advice on my case study and for being a UXR in general. I can't wait to learn from Pacha again!”
“Today was my first session with Pacha. Pacha was very friendly, approachable, and supportive. The conversation was very smooth as she was able to build rapport very quickly. Looking forward to more sessions with Pacha :)”