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Rafaela Dal Ben Gomes, mentor on ADPList

Rafaela Dal Ben Gomes🇧🇷

Senior Product Manager at B3

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About Rafaela Dal Ben Gomes

Senior Product Manager at B3

At my 20’s I founded a pioneering subscription-based startup, revolutionizing the way family farming connected with consumers. By combining technology and innovation, the business quickly gained traction, achieving a R$1MM valuation and making a lasting impact on the agricultural sector. This experience shaped my systems-thinking mindset, allowing me to integrate diverse business areas, identify market opportunities, and lead teams in high-growth, fast-paced environments.

Building on this entrepreneurial foundation, I have spent the past eight years driving business growth and digital product innovation across B2B and B2C markets. My expertise lies at the intersection of business strategy, marketing, and user experience, where I leverage Strategic Foresight and Futures Design to anticipate trends, create disruptive solutions, and generate long-term value.

Currently, at Bolsa do Brasil, I lead strategies focused on enhancing the individual investor’s journey in the financial market, designing cutting-edge digital products that align with business objectives and industry trends. Passionate about building and scaling digital ventures, I thrive on transforming ideas into impactful, market-leading solutions while fostering high-performance teams in complex and evolving landscapes.

Expertise

ProductMarketingGeneralist Product ManagementCustomer Experience (CX)Growth Product ManagementBusiness DevelopmentProduct MarketingBusiness TransformationProduct strategyCommunicationProblem-solvingCritical-thinking